U.S. retailers are looking into new marketing practices during the back-to-school season. Above-the-keyboard clothes are meant to look great on Zoom ($ZM@US) calls as the U.S. could face massive shutdowns in the wake of the Delta Variant. With everyone from grade school children to college students and office workers revamping their wardrobes, this change in marketing can help boost stock prices for Macy’s ($M@US), Target ($TGT@US), Walmart ($WMT@US), and others.
