Promotion link : https://www.facebook.com/tuthowto
Your visual identity on each social network is the first step to building a brand that's easily discoverable online. Also, it's critical that you have specific keywords within your profiles which make you discoverable whenever someone in your city or town runs a search for realtor or real estate agent.
By having a professional head shot as your profile photo on each social network,you can establish consistency across each channel and verify that you're indeed the same person.Although this is social media,it's essential for a potential client to get a sense that you're friendly and welcoming.As seen in the example,Chris Heller has a professional head shot and appears to be likable with his smile.
Chris also identifies in his profile that he's an owner broker of one of the nation's top teams for 30 years and has sold over 4000 homes in San Diego.His cover photo loudly displays
that he serves the San Diego area.What Chris has done here is establish upfront credibility in a specific market which you should aim to do as well.
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As seen in the example, on Facebook, LinkedIn, and Twitter,ensure that you have a cover photo which brands you as a local real estate agent and enter your website as well as phone number whenever possible.Therefore, it's easy for a potential client to get in touch with you.To create a cover photo, go to canva.com and choose from a variety of templates for free. Now that you have the basics covered,you're ready to optimize each channel with a username and searchable phrases and keywords.
First, whether it's on LinkedIn,Twitter, Instagram or Facebook,your username should be consistent on all networks as you will likely add your username to your marketing collateral if you aren't already.Let me give you an example.Danny Phee is also known as the Vegas agent or the Vegas real estate agent virtually everywhere.It's the brand that he has created as a Las Vegas real estate agent.
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