Full version Landing Page Optimization: The Definitive Guide to Testing and Tuning for

  • 5 years ago
https://collmenpake-n.blogspot.com/?book=0470610123
Paperback. Pub Date: 2012 Pages: 496 in Publisher: by Sybex A fully updated guide to making your landing pages profitableEffective Internet marketing the requires that you test and optimize your smooth landing pages is to maximize is appropriate exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after results as well as new information on web site usability. It covers how to prepare all types of content for testing. how to interpret results. recognize the seven common design mistakes. and much more. Included is a gift card for Google AdWords.Features fully updated information and case studies on landing page optimization Shows how to use Google s Website Optimizer tool. what to test and how to prepare your site for testing. the pros and cons of different test strategies. how to interpret...