http://w5coaching.com john@w5coaching.com
Mark: Hi, it’s Mark from Top Local Lead Generation, we’re here with business coach extraordinaire John Nieuwenburg in Vancouver. John what can I expect from a business coach?
John: Well there’s three things when you’re thinking about evaluating coaches or trying to make a choice between one coach and another, here’s the five things that I’m going to offer you that you might want to think about or the five things you should expect to get by working with a coach. So item number one is accountability, and that means that I can’t help you do your pushups but when you say you’re going to do ten pushups I’ll help you make sure that you do ten high quality pushups so you meet your own expectations of yourself. No matter how much self discipline you have it’s never enough. All of us perform at a higher level when we commit to someone outside of ourselves to get something done. So the first thing you can expect from a coach is accountability.
Number two is a methodology. What I mean is there is a process, a system, a repeatable, predicable process that gets you from where ever you are today in your business to where you’d like to be. So the second thing you should expect from a coach is the method, a systemized way that we move or progress through helping you get your business to where you want to be.
The third thing is behaviour change. I think someone said for things to change first I must change or put another way, if the owner wants a better business, first the business needs a better owner.
. . . Is efficiency. And what I mean by that is that you can learn from experience. You can learn by doing it yourself but experience is an expensive teacher and it takes time. So by working with a coach you should be able to expect that you can get to where ever you want to be faster, more efficiently with less drag because the coach as worked with other businesses just like you or because the coach has that experience themselves.
And finally, the fifth thing is measurement. So you know the phrase what gets measured gets done and also if you’re really going to be investing in a business coach, you’ve got to expect that you’re going to get an return on that investment and the best to recognize if you’ve got that return is by measuring results. So we’ll agree on what the key performance indicators are, what we’re going to measure so we can track that coaching giving you a return.
So the top five things are: accountability, methodology, behaviour change, efficiency and a measurement system. So the top five things you should expect from a coach. Thanks very much Mark.
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