EXCLUSIVE | Business Predictions Of SRK’s Happy New Year

Shah Rukh Khan is currently gearing up for his 2014 big release, Happy New Year! And with that said, our marketing guru is further investing a hell lot of money to promote this Farah Khan directorial that stars an ensemble of cast with Deepika, Abhishek Bachchan, Boman and Sonu Sood! But now, how about its box office predictions? Will Happy New Year manage to cash in as big as SRK’s last release, Chennai Express? Umm looks like yes! Like, if we go by the release date, Chennai Express made its way around the 2013 Eid festive holiday and strategically, SRK’s Happy New Year too is shooting up around a Holiday season that extends all through the eve of Diwali! So cashing on the vacation season, Happy New Year is definitely set to re-write records with an approx of 250crs at the box office. In fact, if you see logically, the film has already made the cash registers ringing with its SLAM the tour…so 250crs plus is for sure in HNY kitty!