OK Go proves creativity with one take videos

Proof of their creativity. That is what music videos are to OK Go. This Too Shall Pass marks the fourth time the American rock band have made a video that was recorded in one long take. What they want to show with that technique is that the video is a product of the band, rather than that of a filmmaker. "The best way to prove that is to have it be just one shot, because then it's clear we did it."

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