Likes to Leads With Facebook

There's a great post on hubspot right now about how businesses can use their facebook page to generate leads. That is the ultimate goal of a business in facebook after all, right? The most important thing that this post highlights is focus i.e. focusing your social media campaigns and not just facebook around the all important code of action. For example, when we go to our facebook page to promote this post, we’ll make sure and tell our fans what it is we want them to do, something like “like us” or “tell us what you think about using facebook to get leads.” After all, your business’s social media efforts should all be working to build more relationships, engage more fans, and help you make more money. The main thing to remember is EVERYTHING YOU PUT ON FACEBOOK SHOULD WORK TO GRAB MORE FANS. Do this with great information and great offers.
http://www.youtube.com/watch?v=f9g3thIbtTU