ESPN is Born an interview with Bill Rasmussen

ESPN creator Bill Rasmussen is a man ahead of his time. In this first of three video interviews find out how ESPN was born as we talk the business of sports entertainment and his new book Sports Junkies Rejoice! Find out more about Bill at http://www.espnfounder.com/ brought to you by http://ReadersEntertainment.com. This is part 1 of 3 articles starting Nov. 21 on Reader's Entertainment.