Your Boy Peeing on the Seat? Gamify the Toilet

  • 12 years ago
Your Boy Peeing on the Seat? Gamify the Toilet
The Gamification Summit - The Museum of Jewish Heritage
Changing Behavior with Positive Reinforcement: Speed Camera Lottery & BeyondKevin Richardson, MTV
Our world is full of negative reinforcement and punishment for a job
done poorly. Games teach us that positive reinforcement works better for
creating most kinds of behavior change and adherence. What about in the
real world? How can we leverage those behavior-modification lessons
from games and apply them to our world to improve outcomes and get the
best out of people? Internationally-renowned designer Kevin Richardson
will share his vision for inspiring change through Gamification based on
his experience and case studies, including his work designing the
sensational “Speed Camera Lottery” in Sweden.The Gamification Summit brings together top thought leaders in game
mechanics and engagement science. Hear what works and what doesn't in
this dynamic and fast-moving field through case studies, keynotes and
panels delivered by experts such as Gabe Zichermann (Game-Based
Marketing), James Gardner (Spigit), Jon Radoff (Disruptor Beam), Michael
Wu (Lithium) and Alexandra Wilkis Wilson (founder of Gilt Groupe).
Learn how game mechanics and the new science of engagement are rewriting
the rules of brand marketing, product design and customer acquisition
and get your business in the game.