Commodity or lifestyle product? - How Apple conquered design | Arts 21
- 13 years ago
From their inception, Apple computers were always more than just machines. They combined high levels of functionality with the design taste of the times.One of the latest additions to the company’s repertoire is Jonathan Ive’s sleek aluminum laptop, which adds style to even the scruffiest office. Now Apple has become the subject of an exhibition in the German city of Hamburg. ARTS.21 went to visit “Stylectrical,” as the show is called, and became familiar with iPad finger-painting.