00:00Ugg boots are the Y2K trend Gen Z just can't quit.
00:04If you're around during the golden age,
00:06the return of the Ugg might unlock a very specific,
00:09hyper-saturated pop culture archive,
00:11which feels equally iconic as it does utterly unhinged.
00:15Be it Sienna Miller at Glastow,
00:17or Kate Moss's uniform of skinny jeans in a mulberry basewater,
00:21all our favourite it girls rep the Ugg boot.
00:23And across the pond, they love the style too.
00:26I'm talking Britney Spears in a duty couture tracksuit
00:29and shield sunglasses,
00:31or Paris Hilton and Nicole Richie's The Simple Lifestyle.
00:34And let's not forget the Disney Channel effect,
00:36aka every unconventional premiere look worn by Ashley Tisdell.
00:41The pinnacle of ugly chic,
00:42their slumped shapelessness lent an unbothered finish,
00:46which became uncool when minimalism came around.
00:49But then 2020, in a pop culture miracle,
00:52pieces that you could wear from the sofa to the street
00:55became all the rage,
00:56and that then Uggs were back.
00:58From Kendall Jenner to Jennifer Lawrence,
01:01Bella Hadid to Zoe Kravitz,
01:02the styles are everywhere.
01:04Will you be wearing Y2K Uggs this winter?
01:07Let us know in the comments down below,
01:08and of course you can read my full report by link in bio.
