00:00Come with me, Refinery29's fashion editor, to Puma's first ever Conference of the People.
00:05Powered by Puma's ongoing work within sustainable fashion, leading with the motto,
00:09there's only one forever, let's make it better.
00:11The full day event featured the unveiling of their new biodegradable trainers,
00:15reworked Puma Garms, and I even got to screen print my own t-shirt.
00:18Featuring host Reggie Yates and panelists like Puma CEO Bjorn Golden,
00:22sustainable fashion influencer Bianca Foley, and designer Nicole McLaughlin,
00:26I too got involved in conversations surrounding circularity, eco-anxiety,
00:29and how brands play a massive role in making better, more impactful change.
00:33Yes, that's Naomi Harris.
00:35Overall, I learned a lot about what industry experts are doing to create more responsible products
00:40and where brands like Puma still have a ways to go.
00:42That better forever starts today.