00:27Indian Institute of Management
00:59Indian Institute of Management
01:00Indian Institute of Management
01:03Indian Institute of Management
01:03Indian Institute of Management
01:04Indian Institute of Management
01:04Indian Institute of Management
01:04Indian Institute of Management
01:16Indian Institute of Management
01:20the murals are classical kerala paintings and you know in iim these murals tell us that just as in
01:27art harmony is important in management in business in enterprise harmonizing resources important so
01:36art is a very important medium for expression there's an artist called jiju lal who has done
01:41most of these paintings and you know shala bhanjikam the kerala style of art and architecture
01:47we're talking about keraliyam as a way of expressing the ethos of the management school
01:54predicated on satyam nityam and purnam these are our values purnam fulfillment comes from
01:59being true to your soil being true to the context from where you arrive and kerala is the context
02:04its culture it's you know the the paintings depict a whole range of uh expressions of kerala with
02:12including onam including you know the dance forms of kerala and so is it possible that we can
02:19integrate art and aesthetics in the as a fusion in terms of principles of enterprise and management
02:26art and aesthetics has a huge impact on how businessmen do business how entrepreneurs create
02:35wealth without that harmony the wealth creation becomes a very noisy and an ineffective affair right
02:44so we think in this institution we must lay our foundations on the nature of the soil from where
02:52the school has taken shape iim kori kod is an expression of the aspirations of the people of kerala
03:00and this aspiration is held together not just in the buildings but in the architecture in the way we
03:09harmonize the local with the global and our mission of globalizing indian thought finds expression in
03:16this visual the idea was ours but the expression was artist visual who was the one who actually did
03:25these paintings for us i saw some of his paintings they look very authentic and original and the result
03:30was that we were able to get his talent on board and find uh space for him here on on
03:40our walls and so
03:41murals were created by that local artist who has done a wonderful job as far as you can see
03:50iggleください
03:51as fast as Täş bulun father is in visual iim kori kori director proffesar debashish chatterjee
04:12Thank you so much for joining us.
