00:00Let's be real, going from this to this requires a whole new level of maintenance.
00:06So I'm changing up my hair routine too.
00:08I'll be using Amika's Protector Collection, and that's going to help protect my hair from damage, the heat styling, and
00:14especially my color.
00:16I'll be using it every time I style. It's going to help keep my hair strong, shiny, and vibrant.
00:21Because now I've made the jump from blonde to red, I need this color to stay as vibrant as possible.
