With the ribbon-cutting ceremony by the Mayor of Rome, Roberto Gualtieri, the four days of festivities for VESPA ROMA 2026 – 80 YEARS OF AN ICON have begun. Vespa enthusiasts from around the world have already been flocking into Rome over the last few days, meeting up mainly in the Foro Italico, the location of the Vespa Village.
After the official opening, the Village hosted two institutional events marking Vespa’s 80th anniversary: the presentation by the Istituto Poligrafico e Zecca dello Stato of the Commemorative Coin and the Poste Italiane first-day cancellation ceremony.
In the spectacular setting of the Stadio dei Marmi, Day One also saw the opening of the photo exhibition “80 Years of an Icon - The Exhibition”. Curated by Giacomo Bretzel, the exhibition takes visitors on a journey illustrating the many roles played by the Vespa: a means of transport and instrument of freedom, a travelling companion and style icon, a protagonist of unforgettable adventures and a symbol of a way of life that continues to attract people of all ages and cultures. From the streets of Europe’s great cities to major intercontinental rallies, from movie sets to magazine covers, the Vespa has established itself as one of the most recognisable and influential objects of contemporary visual culture.
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