00:00I think that a woman's voice had perhaps been very absent from this participation,
00:05as in many other aspects, obviously, of society.
00:08But in this one, which is one where you want to have fun
00:13and also wants to create feelings of joy and euphoria,
00:17because we had also been a little distant.
00:20And also in the concept of analysis and depth,
00:25I think it's not unusual to say that women have a way of dissecting things.
00:31to the very end, many situations in life.
00:35And we have that ability in sports too.
00:39So I think it has been a very big differentiator for me.
00:44the power to have a chronicle, like that virtue of being able to have a good eye,
00:51Because that's something I have.
01:07I grew up in Mexico during the 1970s,
01:14where I believe many people were part of that generation
01:19whose only distraction was television.
01:23And in Mexico, obviously, there was a significant impact surrounding the sport.
01:31After the Olympic Games and the World Cup,
01:34Well, we're talking about '68, '70, obviously, I wasn't thinking straight at that time.
01:40But in my family, a seed was planted around television,
01:47television culture, color television,
01:50And it was very important for us as a family to have certain spaces for living together.
01:56And sport was one of them.
01:59And well, my grandfather really liked, let's say, that seed surrounding television.
02:08And my uncles were also big fans of American sports,
02:14which in Mexico are obviously also part of the culture and influence.
02:19We talked about the NFL, American football, and tennis.
02:24And well, all of this, let's say, brought a bit of a childlike side into my psyche.
02:31Even though, as a child, perhaps playing with dolls wasn't my goal,
02:38but rather to be aware of how they reacted to the victories
02:41And to these emotional situations, right?
02:44The emotion of sport through television.
02:47My brothers were never athletes.
02:50I experienced sports through instruction,
02:53of the physical education of the school, of the training of the public school.
03:00I developed very quickly in terms of height.
03:04At 13 or 14 years old I was already at the height I have as an adult.
03:09So, the teachers put me to do track and field sports.
03:16Not basketball, because that concept didn't exist, at least not in the schools I attended.
03:21but yes to track and field.
03:23So, javelin throw, shot put, discus throw.
03:28Things that, well, for me, were too masculine in my...
03:32For me, who was in that stage of wanting to be more feminine, etc.
03:36But I did have that contact with semi-competitive sport with other boys and girls, right?
03:47Well, the decision was based on, let's say, a recommendation from a professor.
03:57who said that I write very well, which is something I enjoy doing,
04:02Although lately it's something that people don't consume very much.
04:07Much of the writing has been lost, especially in-depth, analytical writing.
04:13Perhaps not so much writing, but reading.
04:15People have focused on immediacy and short concepts editorially.
04:24It is very difficult to get young people to consume this type of content.
04:30I'm not saying it's disappeared completely, but it is more difficult for it to be consumed.
04:35one or two pages currently.
04:40But through my writing, a teacher told me that I was going to be a journalist.
04:46To be honest, I didn't really understand that concept when they told me about it.
04:50But, well, I did understand that he was articulate.
04:53and I looked for a university that had audiovisual workshops
04:58because my intention was more verbal communication.
05:06Sport has given me the opportunity to be different,
05:10to have sports journalism as a differentiator, as a journalist.
05:17I believe that the concept of journalism has different facets of development.
05:23My goal, in my view, is to make sport, which is ultimately a distraction, more accessible.
05:34It's an emotional factor, an educational factor, a fun and distraction factor
05:42towards the people, towards society, but fundamentally also about values formation.
05:52So, I think that a woman's voice had perhaps been very absent from this participation,
05:59as in many other aspects, obviously, of society.
06:02But in this one, which is one where you want to have fun and also want to create feelings of joy and of
06:11euphoria,
06:11because we had also been a little distant.
06:14And also in the concept of analysis and depth,
06:18I think it's not unusual to say that women have a way of dissecting things down to the last detail.
06:27many life situations.
06:29And we have that ability in sports too.
06:33So, I think having the chronicle has been a very big differentiator for me.
06:39like that virtue of being able to have a good eye, because that's something I have,
06:48to have a good eye for identifying people, because that's what being a chronicler is all about.
06:53to be able to immediately identify people by their characteristics,
06:57how they move, why they move, whether they enter or leave their relatively obvious positions in the sport,
07:07Why do sporting directors choose certain positions, reactions,
07:14a tactical concept emerged.
07:17In other words, all of that is obviously also a matter of training and knowledge.
07:22going camping, going on race routes outside the grand tours
07:32where one really has the greatest impact on the public.
07:37But I do believe it's a job that takes many years.
07:41The most important thing for any journalist is credibility, and that takes years.
07:47It's not just the novelty, it's the credibility that gives one the possibility of having a career
07:53long-lived.
07:59The sport that inspired me to become a journalist, primarily for various reasons, was American football.
08:05And obviously, well, it's a contact sport, such a masculine sport,
08:11It was a very different concept for a woman.
08:18Fortunately, I had some very good people who advised me on how to understand all the small tactical details.
08:29of this sport because in Mexico this sport has been practiced for more than 120 years.
08:35I couldn't go to the United States to learn it, but I could in Mexico.
08:38with the college football schools and well, that's where I started to get my start,
08:48I played in the college league, and then doors opened for me when I was at ESPN.
08:56to be able to narrate NFL American football.
08:59In fact, I also participated on the field, doing reports and such.
09:04But the truth is, I was more excited about doing NFL commentary.
09:09That's obviously a concept, and we're talking about a sport.
09:12which has a high impact on, let's say, the ratings, right?
09:20Then I was allowed to do some Monday Night games.
09:26which is one of the most important events of the season during the week
09:29and then conduct an analysis program and finally lead to
09:36to the narration of a match of this magnitude,
09:39although it was for the region of Mexico and Central America
09:42because there was another couple who did it for South America at that time.
09:50and the United States.
09:51I had to do it for Mexico and Central America,
09:54So, well, obviously it was a historic event.
09:59Something motivating for me, and so I hope right now,
10:05There are already other women in that same company doing the same thing.
10:09So, I hope that, being the first one, it already brings great satisfaction.
10:17But from that moment, which was in 2003, no, 2009,
10:24The first time I narrated was in 1989,
10:27So imagine, it was a 20-year wait to narrate a Super Bowl,
10:31But it was worth it.
10:37I started coming to Colombia in 2011 because I was invited to the South American Games,
10:47The opening ceremony in Medellín was,
10:52Also, I attended a sports journalism event and started meeting a lot of people here.
10:58By my second or third year, I came to cover a tour of Colombia.
11:02I was already working with ESPN and then I started doing even more.
11:08Obviously, I was getting along much better with a lot of people, and I was already starting to mutter something.
11:14that I couldn't stay locked in a canal,
11:19Well, she was very happy and did many things,
11:22I had a lot of work and many other responsibilities,
11:26many other sports, but I'm here to cover cycling,
11:30I wanted to be closer to cycling,
11:32I wanted to spend more time in the caravan, like when I first started.
11:35But I couldn't be tied to a schedule,
11:39I couldn't be in the cabin all the time,
11:42So I decided to become a freelancer,
11:45That happened at the end of 2015.
11:48It was obviously a difficult economic step.
11:51Because my life was quite settled,
11:54But anyway, I decided to do it and in 2016
11:59I approached several companies in Colombia,
12:03Because, well, obviously it's a sport here.
12:05in which I could find a vein of work
12:10And Señal Colombia had a schedule,
12:14Caracol had a calendar, and well,
12:16There was no conflict at that time regarding working at both companies,
12:20because they didn't have parallel calendars,
12:23They had some things and others,
12:25I was able to do some racing with Señal Colombia at that time.
12:30And obviously Caracol had already bought the Tour de France rights.
12:35and the Tour of Spain,
12:37Then I started working,
12:39We did, obviously, start working on some team dynamics,
12:43in the second year of working with Caracol Television,
12:48We have already formalized the current team we are with
12:52And I think, well, we've made a mini family.
12:57because we are very happy,
13:00We weren't bothered,
13:03We haven't enjoyed it much,
13:05I think that's noticeable.
13:07And that's why I think we've had some success, that's why.
13:12because we're very well matched.
13:18I think everyone will remember
13:22from a story I had to tell with Nairo Quintana
13:27when he was starting his sports career,
13:30in 2013 when he was in the Tour de France,
13:33when Nairo was obviously very young,
13:35And well, he got to experience one of the best versions
13:43by Christopher Froome
13:46when Nairo kept the youth team jersey
13:49and from the mountain
13:50and who also accompanied Froome on the podium.
13:54Well, that was a sporting situation,
13:57but also very emotional as a person for me,
14:03because I was, at that moment I was far away
14:06of the feedback
14:10because it didn't exist, Twitter didn't exist at that time.
14:14So I didn't know exactly what people might say
14:18or not to mention our broadcasts,
14:21Well, there was the email, and yes, it's perfectly valid.
14:23But that wasn't the communication of the moment.
14:26which we now have with the X, well, as they say,
14:31Now, X or other forms of such immediate communication,
14:36So for us as communicators,
14:39Well, being somewhat isolated from how the public feels,
14:43Well, it was very difficult for us too,
14:45knowing how to react to such an emotional situation
14:49that I had to do at that moment
14:51and it also taught me how to react
14:56because it was the only time my voice has broken,
14:59the only one.
15:01And there have been times when almost,
15:04Because it's undeniable that sport leads us to that,
15:08It takes us to our most intimate core,
15:11Sport is supposed to lead us to that,
15:14Sport leads us to exalt the best in people,
15:22Because athletes are people
15:24And these are people who are suffering to the fullest extent.
15:28for the enjoyment of the viewer,
15:31They suffer, we enjoy.
15:34That was the only time my voice cut out.
15:39And I understood that such a situation could not be repeated.
15:42Because I need to know how to manage my emotions.
15:48Because I'm a person too,
15:50But I need to know how to control it
15:52and let the people be the ones who get excited at home
15:55And I have to know how to guide people to that
15:58that person is taking me.
16:00But I am only the conduit.
16:05so that other people can feel like I do,
16:09But I can't be the one who feels that way.
16:14And from that moment on
16:17I also transformed myself as a narrator.
16:25Well, it's very interesting because it's a concept
16:29more or less similar to the one I trained in,
16:33which is very focused precisely on direct consumption
16:37from the public towards sports
16:40And this is also giving people the opportunity
16:44If we find it, I think it will be in the medium term.
16:47through D2, surely D2 will have
16:50some kind of transformation in the short term
16:53towards that even more specific consumption
16:56of the sports that it is already finding
17:00obviously that space
17:01and a more specific grill
17:03towards each sport as well.
17:06And the concept with which I am already very familiar
17:09because of how I was working before.
17:12And that's normal because television is going to disappear.
17:16It's going to hurt those of us who were there
17:19working in that, well, in that very large sphere
17:26that we admire and with which we grew up,
17:29But it will happen, sooner or later it will happen
17:34And we all have to find that way
17:37to focus production and our efforts.
17:40This way of communicating in a more specific way,
17:46more direct, it's already happening.
17:49So Caracol Sports is building a brand,
17:53Gol Caracol has already done its part
17:55and Caracol Sports is simply, let's say,
17:59by enlarging the shadow or the umbrella,
18:05the great emblem that this company has
18:10around sports.
18:12I believe it is a fundamental part of Caracol.
18:15So let's hope that new values and talents
18:21that are contributing, that are increasingly being brought in
18:25More people here to make that contribution,
18:28the quality should be the same.
18:30I think people know how to recognize her.
18:32And well, television now has the ratings.
18:35I hope it can also be transformed
18:37through the sum of integration,
18:41number these applications.
19:05Thank you!
