00:04and so we see the total allied debt to the United States at the time of the
00:09armistice amounted to one thousand nine hundred and forty nine millions oh
00:13switch that wretched thing off Otis sorry Julia but the sound of that man's
00:21voice talking in millions as though they didn't matter gets my goat I think it's
00:25nice to know there is so much money even if it is only a debt no surprise that
00:29the central office of information a government department has its own
00:33advertising section here a classic example of what modern advertising can do
00:38to extend the range of a product not only do we need to tell our story to
00:44ourselves but we need to tell the world every year more and more tourists come
00:50to this country
00:59think of the figures the tourist traffic has more than doubled in the last ten
01:03years crying out loud in this way the twin modern skills of advertising and
01:08marketing in a country in which pageantry still has its place result in a higher
01:13standard of living at a lower cost
01:18well still what about a game of billions thanks I'd like to I thought you were
01:22going to sing for Lady Groombridge yes I know but I don't feel a very good form I
01:26have to take care of the boys sooner good have a cigarette no thanks throat oh I
01:31don't know if I had a mollycoddle my throat to the extent of giving out whiskey and
01:35cigarettes I give up singing and take up something useful oh come my dear loose
01:39useful where would the world be without music exactly where it is at the moment I
01:43imagine now if you ask me where the world would be without women horses
01:47whiskey and continue up the spout advertising backed by marketing creates
01:54the mass demand that justifies mass production which in turn makes it
01:58possible for us to buy more and more at prices which are kept down by the sheer
02:02size of the output
02:03supposed
02:06supposed
Comments