00:00Your landlord no longer decides the monthly cost of your small urban apartment.
00:05They now outsource every pricing decision to a centralized, black box software algorithm.
00:10This software collects non-public data from every major apartment building in your city.
00:15It creates a digital dashboard where competing landlords share their most sensitive information.
00:21In a normal market, owners would lower rent to fill their empty units.
00:25However, the algorithm often suggests keeping units vacant to maintain high-price floors.
00:32This allows landlords to act like a cartel without ever meeting in person.
00:36The software acts as a middleman that bypasses traditional federal price-fixing regulations.
00:42It essentially automates the death of competition across the entire multifamily housing sector.
00:48Real estate giants use these tools to extract maximum revenue from every tenant.
00:53While your salary remains stagnant, a robot ensures your rent increases every year.
00:58They call it market optimization, but it is actually just a coordinated wealth transfer.
01:04This system ensures that no landlord in your area ever offers a discount.
01:09You are forced to choose between overpriced options that are all managed by software.
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