00:00Has Amsterdam banned meat adverts so as not to offend Muslims?
00:07André Ventura, the leader of Portugal's far-right Chega Party,
00:11recently claimed that the Dutch capital has banned meat adverts
00:15because they could be seen as offensive to Muslims.
00:18In this post on X, Ventura published a video of himself reacting to a headline
00:22that says that Amsterdam has prohibited such adverts in all public places.
00:26And he says in the clip that it shows Europe is descending into madness.
00:48While it is true that Amsterdam has banned meat adverts,
00:52it has nothing to do with not wanting to offend Muslims.
00:54The city became the world's first capital to prohibit public adverts
00:58for both meat and fossil fuel products on 1 May,
01:01getting rid of ads for airlines, cruises, meat, fish and other products in the process.
01:07The move was made to bring Amsterdam in line with the local government's environmental targets,
01:12which include making the capital carbon neutral by 2050
01:15and for residents to halve their meat consumption in the same time frame.
01:19The approved text says advertising fossil fuel and meat products normalizes high-carbon lifestyles,
01:25incompatible with climate targets.
01:27It doesn't say anything about Islam anywhere.
01:30The livestock industry is responsible for around 15% of the world's global greenhouse emissions,
01:35according to researchers,
01:37although some meat and travel industry groups have criticized the move
01:40as paternalistic and overly restrictive for consumers.
01:43Returning to the false claims shared by Ventura,
01:46Islam doesn't even have a blanket ban on eating meat.
01:49Traditional Islamic law says that Muslims can't eat pork,
01:52but that other meat can be consumed as long as it's halal.
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