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People
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00:00We have a second left here, but I want to ask about how you engage with fans on a day
00:03-to-day
00:04basis when it's outside of partnerships, outside of business ventures, what you look to do to
00:08connect and why you think that's important. I'm all about the community. So, of course,
00:13I'm in the comments, commenting. I'm in the DMs. I love sending a voice note DM. It's kind of one
00:18of my favorite things to do. I love it. Also, for JC Penney and for some of my other brand
00:23partnerships, I love to have intimate dinners. I know we see them all the time on social media.
00:27They really go a long way. Also, to the Devil Wears Prada event, I actually brought Ella Hosk,
00:32who's one of the top plus-size creators. And I just thought, you know what? Why not invite one
00:38of these girlies who's probably not going to get the opportunity and opening up that door for someone.
00:43For me, it's a constant thinking about how to connect, how to engage, and how to stay
00:48connected with my community as well.
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