00:00It's a lot of pressure, Johnny.
00:02It is a lot of pressure.
00:03It's a lot of pressure.
00:04But you know what?
00:05They're counting on two bald guys to take it all home.
00:10It's, of course, row one, seed one.
00:12It's ticket number 45-47.
00:16And it's for the final in New York, New Jersey.
00:20So you have your ticket ready for the final.
00:23All the others, 10th of September, start getting your tickets.
00:27Six and a half, seven million tickets.
00:32Yeah, I think there are certain elements that we need to understand.
00:39You know, if some people put on a secondary, on a resale market,
00:45some tickets for the final at $2 million,
00:49number one, it doesn't mean that the tickets cost $2 million.
00:52Number two, it doesn't mean that somebody will buy these tickets.
00:54Actually, if somebody buys a ticket for the final $2 million,
00:57I will personally bring him a hot dog and a Coke.
01:00Yeah.
01:00To make sure that he has a great experience.
01:08And here it is, in the Ola office, in the White House.
01:13Can I keep it?
01:15Well, you can...
01:16We're not giving it back.
01:18We're not giving it back.
01:19That's serious.
01:20It fits well.
01:21It goes very well on the wall right over there.
01:23Put it right below the angels.
01:25It fits well here, I think.
01:26That's beautiful.
01:27Until we have to give it to the next winner.
01:29Let's find it.
01:30That's a beautiful piece of gold.
01:34We are in a market in which entertainment is the most developed in the world.
01:42So we have to apply market rates.
01:45In the US, it is permitted to resell tickets as well.
01:54So if you were to sell tickets at a price which is too low,
01:58these tickets would be resold at a much higher price.
02:25As a matter of fact, we have 20% of the group stage, 25% actually,
02:29of the group stage match tickets who can be bought for less than $300.
02:36You cannot go to watch in the US a college game,
02:41not even speaking about a top professional game,
02:44of a certain level for less than $300.
02:48And this is the World Cup.
02:50Thank you, everyone.
02:51Thank you, Johnny.
02:52Thank you so much.
02:55We hope you enjoyed the discussion.
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