- 22 hours ago
The Apprentice UK 20 Episode 12 (2026)
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00:00will be the toughest of your life lord sugar is on the hunt for the next big thing this is
00:06an
00:06opportunity of a lifetime battling for his backing some of britain's brightest prospects
00:13come on boys look at that your life depends on it and then hit him it's a deal worth fighting
00:20for
00:20i can sense a bit of friction absolutely daniel was that on you so no i was talking then 20
00:26candidates never been kicked in the balls by a goat to be honest with you oh 12 tough tasks
00:33this is a complete and utter joke just jump straight in one life-changing opportunity
00:39you're fired you're fired you've completely messed it up you're fired
00:53previously on the apprentice gonna be a long day a long day of a good grilling yeah
00:58candidates were challenged just exit you can stand if you want business plans picked apart
01:05do you want my opinion on boozy bar yeah i think it sounds like the kind of thing that my
01:08mum would get
01:09excited about are you joking you want me to look at that and in the boardroom my advice to you
01:15is
01:15please do not give up your day job priesh's mobile bar ran dry it is with regret that you're fired
01:22lawrence failed to seal the deal i don't have any confidence in your business you're fired and dan's
01:29plans didn't stack up your numbers are like a jungle i'm not completely sure whether you understand them
01:36yourself you're fired now karishma and pasha go head to head 4am for the finalists hello
01:57one last task good morning lord sugar would like to meet you at the gladstone library in central
02:04london the cars will be outside in 30 minutes gladstone library 30 minutes let's go let's go
02:14as the youngest here at 21 i'm sure people did underestimate me coming into this but i've
02:21proved to everyone that i might be young but i am here for the win i'm so close that i
02:27cannot let
02:28this opportunity go business is in my blood my dad my granddad my great granddad all legendary
02:36businessmen but i am the first businesswoman of my family this is definitely going to be a turning
02:41point in my career potentially the most important 48 hours of my life because this could be where
02:46everything for me changes in the heart of westminster the gladstone library a building steeped in history
03:24and tradition good morning good morning lord sugar welcome to the gladstone library at one
03:31whitehall place founded in 1892 this was a meeting place for people to make the most important
03:39decisions of the day so it's fitting that we are here because in a couple of days time i'm going
03:46to be
03:46making a very big decision of my own 20 years ago i hired my first apprentice in this process someone
03:55hungry with great potential and that's still what i'm looking for today so for your final task i'd like
04:02you to launch your businesses you need to create a brand and an advertising campaign and then you'll
04:08have to pitch to me and leading industry experts afterwards we'll meet in the boardroom where one of
04:16you will become my next business partner now i don't expect you to do this alone so i've organized a
04:23few
04:23two familiar faces to help
04:43welcome back now i've got a coin here so heads or tails karishma tails
04:51unfortunately no pasha you choose your first assistant megan
05:04karishma rothner
05:06i miss you kieran
05:15carrington hey girl
05:18god
05:20levi
05:21well done
05:22Lawrence
05:27my brother
05:30pray pray
05:33and best to last vanessa
05:38i miss you
05:41Good. Well, remember, only one of you can win my £250,000 investment.
05:47So give it everything you've got.
05:50Good luck and I'll see you in a few days' time.
05:52Off you go. Thank you.
05:55Two days to prove that plans with promise can become successful start-ups.
06:01Guys, I'm so excited to see you all, honestly.
06:05I'm so excited.
06:06Get you that win now.
06:07I know.
06:07Getting her supporters up to speed.
06:10Honestly, like, I've got my homegirls, my brother.
06:12I need you all to give me all your energy so that I can bring this home.
06:16Let's do this.
06:18Karishma.
06:19Yes, the aim of this brand is to push skincare products into the market,
06:23but the real aim is for people to actually fall in love with their skin.
06:28Skincare changed my perception of myself.
06:31When I was 18 years old, I was diagnosed with cystic acne.
06:34My reflection in the mirror was so intimidating to me.
06:37I avoided looking in a mirror for two years straight.
06:39It's really nice that you can personalise it and it goes back to you.
06:42Exactly, and I think the USP is the humanisation of my brand, and I've got a degree in biomedical sciences,
06:48so I understand dermatology.
06:50We want science to be the centre of this, but I want nature to be the focus of it.
06:56I love this.
06:56Yeah, sounds really good.
06:59I'm feeling so excited right now.
07:00My team has really understood the vision of my brand.
07:03They're very supportive, which makes me feel so proud to be working with them, and there's no greater feeling.
07:09I met Lord Sugar's advisors a few days ago.
07:11They said that the branding needs to be more luxury, more classy, and we need to make it look more
07:16expensive.
07:17So that's something I want everyone to keep in mind.
07:22Across the hall...
07:23My business is a recruitment company within the private healthcare sector, so I help care home managers, nursing home managers,
07:33nursery managers, basically find stuff.
07:35Putting her recruits in the picture.
07:37But there are 30,000 recruitment agencies in the UK, so what I'm here to prove to Lord Sugar is
07:44how am I standing out in such a huge market.
07:47Pasha.
07:49My USP is myself, being obviously 21.
07:55The brand name as well, my middle name is Anne, and a really popular term in the healthcare sector is
08:01on-call.
08:02So I had Anne-call.
08:07But in the interviews, Claudine did mention that when you say Anne-call, it sounds like your Anne-call.
08:13Your Anne-call, yeah.
08:13So what I was thinking is Anne's calling, or Anne-calling.
08:20You definitely want the word Anne in there, basically.
08:21I like the idea of it, because it's my company, and I do want that element of me in it.
08:27Yeah.
08:30Pasha's middle name is Anne, and for some reason, she's absolutely wedded to using the name Anne as part of
08:36her brand name.
08:37I hope she drops that idea, because Anne is not relevant to Pasha, and Anne-call, well, it's one of
08:43the worst names I've ever heard.
08:45Me being that main touch of the company is what I want to keep, so Anne I do like, and
08:51I think we're going to stick with that.
08:55Me and Roth now are going to go and do the product and branding.
08:58Dividing her disciples.
09:00And the other team will be focused on the ad.
09:02Carrington, your sub-team leader, of course, as the social media buddy herself.
09:06Beauty boss, Karishma.
09:08In terms of what I want for this TV ad, what I had in my head was a visual of
09:14a girl looking in the mirror, feeling insecure.
09:16Or Lawrence, like, trying to look at his muscles in the mirror, like, thinking, why are my muscles not bigger?
09:20Then a girl thinking, my dark circles, they're so obvious.
09:24Maybe stretch marks, scarring, acne, burns, whatever.
09:27Putting more and more makeup on, trying to put more concealer on, trying to cover up everything.
09:31And then we show, bam, she falls in love with her skin.
09:33Yeah.
09:33So what we can have is a girl feeling her skin, the sun is shining, we've got really brilliant lighting
09:37on her skin.
09:38Her skin is popping, natural skin, no makeup, guys.
09:40Okay.
09:41Make sure your skin looks juicy.
09:42If the voiceover is in a strong feminine voice, something along the lines of, be the love of your own
09:47life, fall in love with your skin, be the sun.
09:49Always remember to end it with be the sun.
09:53Karishma's incredibly passionate about her business and she really wants the team to do well with her brand.
09:58However, she hasn't given them much room.
10:00The instructions have been so specific, there may have been no old friends necessary because she could do it all
10:05by herself.
10:06I'm trusting you guys with this.
10:07I want to bring this home.
10:12Staffing her squad.
10:13Meg, Levi and Kieran, you're going to be doing the advert.
10:16Recruitment pro, Pasha.
10:18And Megan, you're going to be my sub-team leader.
10:21What do you want your advert to show?
10:23Okay.
10:23So my USP is that one-on-one with the care home managers.
10:29So I had something in mind of a manager really struggling, very busy doing rotors.
10:36And then us having that conversation with her.
10:39Sounds a bit boring.
10:42Well, this is about what we do.
10:45That one-on-one is very rare.
10:47Yeah, but we can have fun with this.
10:49You want people to be engaged, not go, oh, there's another TV advert, which I'm going to flick over.
10:53But healthcare is a very serious market.
10:57The people I'm going to be pitching to tomorrow are not going to be watching me as a joke.
11:01They're going to be watching me as someone else.
11:02But you need to stand out.
11:04I've got some ideas.
11:08Kieran sounds like he wants to create a bit of a playful, jokey advert.
11:14But I need people to look at me and take me serious.
11:17So hopefully he understands that and he doesn't take it too far.
11:20This opportunity could literally change my life.
11:23Yeah.
11:23So it's not a joke.
11:25Please do not mess it up.
11:27I'm trusting you.
11:28I got it.
11:29Yeah, I got it.
11:30Good luck.
11:31See you later.
11:32All right.
11:36Midday.
11:37Today, half of each team will plan TV ads while the finalists build their brands.
11:44I'm so glad that you came back today.
11:47I feel like I gave the TV advert team such a clear brief and I hope that they deliver.
11:51Because obviously this time around I can't bring anyone back.
11:53If it messes up, it's me.
11:55It's me on the line.
11:59Back at the library.
12:00I have a lot of skills in editing, social media, so this is right up my street.
12:04I love a bit of acting, so put me right in there as well.
12:07Look at this teamwork.
12:08This is amazing.
12:09With Karishma's campaign crew all aligned.
12:12Let me set the scene.
12:14Okay.
12:14Person in the office, super stressed, on the phone, puts the phone down, I just need some
12:20more staff.
12:22Pushing his plans for Pasha's promo, Kieran.
12:25Next thing you know, shoot to the driveway, fast car comes in, handbrake turns on the driveway,
12:31the recruiter steps out of the car, and it's almost like you're the superhero to save the day.
12:37I think that's just going to be too silly, not serious enough, because it is professional.
12:42Yeah.
12:43I've got it.
12:44Guys, so we can literally come up with a map and then arrows blasting off, and then like to you,
12:49you're on FaceTime.
12:50Then Levi's on FaceTime.
12:52It's like, I can cover the whole of the UK.
12:54We've got to stick to what the briefest morning with Pasha, where she said it weren't a bit serious.
12:59It's private healthcare, like it's not a funny matter, so I feel like we just need to convey that message
13:03with the advert.
13:06Sorry, Kieran.
13:08Levi and Megan are playing it too safe.
13:10Everything I say is getting shut down.
13:12Pasha put me here for a reason, because she knows that I'll make it stand out, and she knows that
13:16it'll be a bit outrageous.
13:17She says she wants it sensible, yes, but something that makes it stand out, I don't think there's an idea.
13:22So to start off with, we're going to have Levi, he's really stressed out.
13:25Phone down, then I walk out at door, then Kieran's asleep in his scrubs.
13:31I'm like, why can't I get good stuff?
13:33That's nice.
13:34Maybe you throw the phone at me.
13:36I'm serious, this has got to be fun.
13:40No.
13:45Across town.
13:46Hello.
13:48Hello.
13:48Creative agency, Isabel.
13:50My mum always refers to me as diligent, so I was thinking maybe Anne's diligent staffing.
13:57Brainstorming names for her budding business.
14:00Mm.
14:00It just sounds a bit too long for a company.
14:03Anne's calling.
14:05Anne's calling.
14:05That might sound like a call centre.
14:07Pasha and Priyash.
14:08I do like the idea of Anne.
14:12Yeah.
14:12But I'm second guessing it now.
14:14I think it's the way from the use of the word Anne.
14:17A lot of people won't understand it.
14:19Okay.
14:20We don't have much time.
14:21Do you have any other ideas?
14:32One-to-one care.
14:34That's more of like a tagline.
14:37Yeah.
14:39Come on, give me some buzzwords.
14:42I can work with just words.
14:56I'm feeling so stressed.
14:58It's a lot harder than I thought, but I want it to be something that I support.
15:02If I don't support the name of the brand, then it's not going to look good.
15:06So, yeah, it's a struggle.
15:09Oh, I really need to get this sorted because we haven't got it all day.
15:19Be the sun was an initial tagline for me, but I also think be the sun could be a great
15:25name.
15:26For Karishma, name ticked off.
15:28It's all about being the centre of your solar system.
15:31Yeah.
15:31It's all about self-love and empowerment and being the focus of your life.
15:35And that does start with skin.
15:37Next, lay down her logo.
15:39Be the sun.
15:40You like it, Hannah?
15:42Yeah, she likes it.
15:42She likes it.
15:43She likes it.
15:44But for a tagline, I need something that sends that message that love your skin.
15:48It's a skin love story.
15:50So, maybe a skin love story.
15:52I love a skin love story.
15:54Okay.
15:54Could I have it on the right, please?
15:56Yep, that's perfect.
15:58Could we bold and sun?
16:00Yep.
16:00If we could try this in a burgundy maroon shade, please.
16:04I love that.
16:05It gives luxury.
16:06And now what I need to add to this is an illustration of a half sun.
16:09And I want it on the edge of the end.
16:12I want the race to be smaller.
16:14More smaller, more smaller, more smaller.
16:15Yep, perfect.
16:16Can we zoom out?
16:17Let's just see that.
16:17What do you think?
16:18I like that.
16:20My main concern is they've landed on a name which actually feels a bit more like a sun cream rather
16:26than a skincare brand.
16:27They could have gone for something a bit more obvious rather than too abstract.
16:30The sun is the main focus here.
16:33Brilliant.
16:33It stands out.
16:34My skin love story.
16:34Simple, effective.
16:36And clean.
16:36And clean.
16:37Luxury.
16:38I like it.
16:41Real approach recruitment.
16:43That was quite good.
16:44For Pasha and Priyash, name finally nailed.
16:48Because it is a real approach.
16:49Yeah, and it's you getting that.
16:50Yeah, I really like that one actually.
16:52Still to build a brand identity.
16:56OK, so I want real approach to be on one line and then I want recruitment to be underneath it.
17:03Yep.
17:03Can you put a circle around the real approach, recruitment, an oval?
17:07Like that?
17:08I quite like that.
17:10Yeah.
17:10Because this name doesn't have anything to do with care in it.
17:14Yeah.
17:14I want to have something like a little symbol, like a heart rate or something.
17:19Or like a doctor's, like a nurse outfit or something.
17:21No, not a nurse outfit.
17:24Or like a pacemaker, like a machine or something.
17:29What are they called?
17:30Oh, the thing that doctors wear.
17:32Stellos.
17:33Yeah, the skyloscopes that doctors wear, right?
17:36Slef.
17:37Slef.
17:38Scephoscope.
17:40Scephoscope?
17:41Scephoscope.
17:43I think Pasha's forgotten that she's a young, new mover and shaker into this market.
17:49She's 21.
17:49She ought to be thinking of something exciting and fun and different.
17:54But the logo she's come up with is very generic, very boring, very vanilla.
18:01Cool.
18:02Done.
18:02It has a stethoscope on it.
18:05It looks recruitment vibe.
18:07So, yeah, I think it's the best that we could have done.
18:10High frame, yeah.
18:11Yeah.
18:154pm, South West London.
18:17We're going to have three of us.
18:19It's going to be an over-the-shoulder shot into the mirror.
18:22And we're all going to be looking at a different imperfection or something that we're insecure about.
18:25Kicking off Karishma's commercial.
18:27So, looking at the blackheads on your nose, trying to squeeze them, look disgusted, then step back.
18:34Yeah.
18:35Carrington, Lawrence and Vanessa.
18:37Scars and look distressed.
18:39Do that head on them.
18:40Yeah.
18:41And then you're done.
18:42Beautiful.
18:43And let's move on.
18:45Next, we're going to put oil here.
18:47Yes, what I really like, essentially.
18:49Okay.
18:50Okay, and action.
18:53Yeah, that's nice.
18:54Yeah.
18:56Chest, yeah.
18:57Show me the bra a little bit.
19:01Yeah.
19:02Yeah.
19:04More neck.
19:05Because I think that would be nice, quite short, with a bright on your chest.
19:08Yeah, that's nice.
19:09And cut.
19:11Next.
19:11Just be mindful.
19:13My shorts shouldn't just be about my chest.
19:16Yeah.
19:18I'm quite happy.
19:19I put my blood, sweat and tears into this and a bit of oil, too.
19:23My only concern would be that it just looked like other content that wasn't what we were
19:27assigned to do today.
19:28We've got to try and get the voiceover sorted.
19:30Vanessa, could you try something and it's going to probably sound quite cringe when I say
19:33it.
19:33Could you do like a really breathy version of it?
19:36Sure.
19:36But not too sexy because it's not that kind of movie.
19:39Yeah.
19:39Action is running.
19:40Be the sun.
19:41A skin love story.
19:42Designed by nature.
19:44Defined by science.
19:45I liked it.
19:46I think that's perfect.
19:47Yeah.
19:50Clean beds.
19:51Carol's meds.
19:52Order more bedding.
19:53Send in voices.
19:56I just need more stuff.
19:58Across town.
19:59We'll do that again.
20:00Just like you take that post-it note off or like write one and stick it on.
20:04Yeah, like screw it up, throw it.
20:05No.
20:05You don't have to be too aggressive.
20:07Charged with keeping Kieran under control.
20:10I think to gauge the audience, I think you go straight in mental.
20:14No.
20:15Just look angry.
20:16Oh, phone.
20:17Sub-team leader, Megan.
20:19Hello.
20:20Hey.
20:21How are you doing?
20:22Yeah, good.
20:23We've done the logo.
20:24So it's real approach recruitment.
20:28Did you not go with the Anne in the end?
20:30No.
20:30It was sort of like nobody knows you for Anne.
20:33It doesn't say anything about the company.
20:35Cool.
20:35We're just doing the Ad Now film, innit?
20:37Would you like some drama in this?
20:41I just feel like it needs something.
20:43Kieran, when you say drama, make it realistic.
20:45Yeah, I'm talking like you could potentially throw his mug on the floor in anger or something like that just
20:49to catch...
20:50Not throwing your mug on the floor.
20:52Well, no, but you see what I mean?
20:53No, there won't be throwing a mug on the floor because that's very unprofessional.
20:56Yeah, don't worry.
20:56Don't worry.
20:57I've got it under control.
20:58It's fine.
20:59All good.
21:00Yeah, don't worry about it.
21:01You can leave it with us.
21:01Good luck.
21:03Kieran and his ideas, I actually don't know where they come from.
21:07I just...
21:08His ideas are bonkers.
21:09Throwing a mug on the floor.
21:11Puffa bonkers.
21:12So from that call, it does sound like Pasha wants to stick down the serious route, which I think we
21:16need to just stick with.
21:17She's seen quite adamant on that, so I want to make sure that we stick with that.
21:20No smashing mugs on the floor.
21:22You don't want people falling asleep watching it.
21:24Should we crack on with this then?
21:25I stir it.
21:28Oh, my dear, Kriyash.
21:34While Pasha shoots us short for social media.
21:37Top tip number one.
21:40Make sure you understand the job that you're applying for.
21:44In Nottingham at Boots HQ.
21:46This face mask.
21:48Brightens, tightens and fights.
21:50So it's going to be the bright tight fight face mask.
21:52Developing a new product for her beauty brand.
21:55So we need to think what helps fight inflammation.
21:58Yep.
21:59What brightens the skin and what tightens the skin.
22:02Biomedical science grad, Karishma.
22:04I'm in my element today.
22:05You're the expert, so you can teach me.
22:09All right, so I'm going to take a little sample of the face mask base.
22:14Yep.
22:14This is exciting.
22:15Bam.
22:16I want to stay away from anything that's not natural.
22:19Right.
22:19Now, hyaluronic acid for me is a big one.
22:21Something that a lot of people turn to when it's got dry skin.
22:24Okay.
22:24But also it allows skin rejuvenation.
22:26Okay.
22:27Vitamin E.
22:28This is really what accelerates that skin healing process.
22:31Oh.
22:31Love that.
22:32Aloe vera.
22:33It tightens the skin.
22:35It helps with scar healing.
22:36I think it's a great ingredient.
22:37Go for it.
22:38Bam.
22:39Jojoba oil is literally referred to as liquid gold.
22:42So you do it.
22:42Like it's so healing and it's so incredible for the body.
22:44Bam.
22:45We've added quite a lot of things now.
22:47We still need to add niacinamide.
22:49It's really good for collagen production.
22:51Yep.
22:52And green tea.
22:52Oh.
22:53I'm hoping for a nice, thick, rich texture.
22:55Yes.
22:56Wow, look at that.
22:57It's got a really nice little shine to it.
22:59It actually looks luxury.
23:00Yeah.
23:02Karishma is an absolute element in there.
23:04She's a lady who knows her stuff.
23:06But let's hope she doesn't get too carried away
23:08because she's throwing everything at this.
23:10Sometimes less is more with luxury
23:11and I hope she hasn't gone too overboard.
23:13I'm so excited to pitch this.
23:15It's just when they ask you questions and say,
23:16you've got about seven solid products here.
23:19Why didn't you just go for two to three?
23:21I'm confident.
23:21This is what I'm pitching tomorrow.
23:23This is what Lord Sugar will be investing in.
23:26Okay.
23:287pm.
23:29Can't seem to get the staff round here.
23:32Nobody's reliable.
23:33Oi, you!
23:34You're fired!
23:35Yeah, see, I like that.
23:36That was great.
23:37Ads wrapped up.
23:38That's nice.
23:39That is nice.
23:42Good stuff.
23:44Brands built.
23:45Real approach recruitment has your back.
23:47Okay, amazing.
23:49Thank you so much.
23:50Very welcome.
23:51Thanks for your help.
23:52Tomorrow, the big pitch.
24:027am.
24:03So, we came up with be the sun, you know, be the sun, be the sunshine, be the light,
24:07and our tagline being a skin love story.
24:10For both finalists.
24:11The only thing that might come up is whether it is sun cream.
24:15The important thing here is sparking curiosity.
24:17And the more I look at it, the more I love it.
24:20The big reveal of their brands.
24:22For the logo, the brand name, the tagline,
24:26we wanted something that speaks for the company
24:28and is true to who we are
24:30and has a bit of a storyline as well.
24:38Nice.
24:39I think you've hit the right name for your recruitment.
24:42It don't pop out much.
24:45No, I didn't want it to pop out.
24:47Okey-dokees.
24:48Do you know what it is?
24:49I wanted something that I can imagine
24:50going out on leaflets, going out on flyers,
24:53being on my emails.
24:54If you see that, you know it's a recruitment company
24:56and then you've got the stethoscope
24:59that represents medical.
25:03The name, I like the name, Real Approach Recruitment.
25:05I really do, but I just think the logo,
25:08the colours didn't really pop,
25:09but I don't think it looked very professional.
25:11I'm glad you like it.
25:15On the other team...
25:16So, we were lab scientists for the day.
25:19Obviously, I've got background in biomedical science
25:21so I was back at home.
25:22She was in her element, guys.
25:23Yeah, it was fun.
25:25Presenting her product...
25:26I'm excited for you to see it.
25:27It is the bright, tight, fight face mask.
25:31Karishma.
25:32I can really stand behind every single ingredient in here,
25:35but I want to know what you guys all think of this.
25:37I like the feeling of it.
25:39It's quite creamy and smooth.
25:40It's like a very neutral, premium smell.
25:42It's, you know, doesn't feel fake.
25:44It just feels very natural.
25:46I'm a big fan.
25:47It's going to be a very effective face mask,
25:48and I believe that I can sell this today
25:50to the people at the pitch.
25:51You can sell it to me right now.
25:52So, yeah, you've already sold it to us.
25:54Yeah, I believe so.
25:56I had such a great response from the team.
25:59I know about skincare.
26:00I know about the industry.
26:02There is a lot of pressure on me today,
26:03but I feel like if there's anyone
26:05who can sell the new era of skincare,
26:07it's me.
26:08I can see that you guys believe in me so much,
26:10and I'm very, very grateful for that energy today.
26:12We're going to crack on with this pitch.
26:14See you later, girls.
26:15See you guys.
26:15Good luck.
26:16See you later.
26:189am.
26:20As the finalists prepare for their pitches,
26:23the rest head off to edit ads.
26:27I'm going to be honest with you guys.
26:28I do this all the time.
26:30I do want help and input,
26:31but I kind of want to get it done quickly.
26:36Central London.
26:37I'm Megan.
26:37Nice to meet you.
26:38Nice to meet you, Megan.
26:39Hello.
26:39While Pasha's team perfect her ad...
26:41We're going to have Levi's really, like, distressed,
26:43and then we're going to cut to a scene
26:46where he's basically firing someone.
26:48Calling the shots.
26:49We can start from here,
26:51so press play and I'll tell you to stop.
26:53Carrington.
26:54And cut.
26:56Okay, we'll move on to the next scene, please.
27:00And action.
27:02Why am I rubbing like that?
27:04Goodness me.
27:06Oh, God, Nessa.
27:08Just take it all out today.
27:10Then we move on to me.
27:11One of myself there.
27:14And delete the other two, please.
27:16When it touches my face,
27:17can we include that bit as well?
27:19That's nice.
27:20Then the next bit is us coming out,
27:22and there's this Lawrence again.
27:25Even shorter.
27:26Shorter.
27:27Let's go on to the next, please.
27:29Myself there.
27:30Yeah, that's a nice shot.
27:32I don't know if we should use this one,
27:33because I think my one was a little bit better.
27:35I think I'm posing out the close-up shot
27:37of me doing it closer.
27:38Okay.
27:38Can we put me first,
27:40and then Vanessa last?
27:41From here,
27:42all the way to there,
27:44and cut from here.
27:46Yeah, nice.
27:47And that can make the main one.
27:51Sometimes you've got to do things by yourself.
27:53I warned those two earlier
27:54that I will be bulldozing.
27:56There's a lot riding on this,
27:57and as some team leader,
27:58it is on my head.
27:59I'm here to help Karishma.
28:00I don't want no mistakes.
28:02I want it to look amazing.
28:03Be the sun,
28:05a skin of a story.
28:06That's nice.
28:07Great.
28:102pm.
28:11One Marlabo.
28:13In just two hours...
28:16Oh!
28:17Wow!
28:18...the finalists will pitch their business
28:20to Lord Sugar...
28:21Oh, I love it!
28:23...and leading industry experts.
28:26There are massive brands here.
28:27How do you feel?
28:28That's a big stage.
28:30If my dad saw me speak today,
28:32he'd be like,
28:32that's my girl.
28:33I raised her well.
28:36Okay.
28:37Honestly, just seeing it now,
28:39I'm literally shaking.
28:42God bless you.
28:44Before they take to the stage...
28:46Yeah, I'm looking for something.
28:47...for both teams...
28:48Oi, you!
28:49You're fired!
28:50Oh, I love that!
28:51...a chance to check out their ads.
28:53I'm excited to see it.
29:00Naturally better.
29:02Start with your skin.
29:04Be the sun.
29:06A skin love story.
29:08Designed by nature.
29:09Defined by science.
29:12I knew you liked it!
29:15Really nice.
29:16There you go.
29:16Honestly, smashed it.
29:17I feel confident.
29:18I'm going to play that.
29:19They're going to be looking, yes.
29:20This is good.
29:21I feel like they're probably expecting
29:23a very traditional, serious pitch,
29:24but what I want to do
29:25is let my personality
29:26shine through as much as possible,
29:28come across as human,
29:30funny, charismatic,
29:31but very intelligent.
29:32She knows her stuff.
29:33I've got this.
29:34I've got this.
29:35Let's do this.
29:36You've got this.
29:36Get me for you.
29:394pm.
29:41Doors open to some of the biggest names
29:43from the beauty business
29:44and the world of recruitment
29:47as well as previous winners
29:49and other legends
29:50from the last 20 years.
29:52Alan got involved in The Apprentice
29:54because he wanted to get young people
29:56interested in business.
29:57You've got to be honest
29:58and you've got to have
29:59a really good business plan
30:00and you've got to have
30:01paid attention to the detail.
30:03But always be straightforward.
30:05If you're not straight with him,
30:07you're gone.
30:08Before pitches kick off...
30:10Hello.
30:11How are you?
30:12You look gorgeous.
30:13For the finalists...
30:15Pasha.
30:16Hello.
30:17How are you doing?
30:17I'm Rikki.
30:17Nice to meet you.
30:19A last-minute pep talk.
30:22How are you feeling,
30:23more importantly?
30:24Nervous, of course.
30:26Of course, yeah.
30:26But I feel ready.
30:27Yeah.
30:28And obviously,
30:29I haven't done anything
30:29like this before.
30:30Yeah.
30:31But I'm just passionate
30:32and I'm excited.
30:32Yeah.
30:33So I hope that that comes across.
30:34You've just got to make sure
30:35people know that you want it.
30:37Yeah.
30:37Like 13, 14 years ago,
30:38I was able to do
30:39what you were doing.
30:40Which is incredible.
30:41Get the business started.
30:42And it still exists
30:42and it's growing exponentially
30:44year on year.
30:45So this will be you
30:45in 15 years' time.
30:46Yeah.
30:47It's so exciting.
30:48I've done a lot
30:49to prove myself
30:50in this process.
30:51Yeah.
30:51But now it's that
30:52final moment of
30:53putting on a show
30:54that people remember
30:55being memorable.
30:56Well, no one knows
30:57your business
30:57better than you.
30:59And this, I think,
30:59will be such a good platform
31:01to launch your business.
31:02For me,
31:02it was really life-changing.
31:04And I think for you
31:05it will be the same opportunity.
31:06So you've just got to
31:08stay calm
31:09and present what you know,
31:10which is your business.
31:11It's your baby.
31:12You've created it.
31:13But you're going to do
31:13really, really great.
31:15You're going to do great.
31:16I'm going to look out
31:16for you in the crowd.
31:17So thank you after as well.
31:18Definitely.
31:19That was so helpful.
31:20Thank you so much.
31:20Good luck, darling.
31:31First to pitch.
31:33Let's go.
31:34Pasha.
31:45Hello, everyone.
31:46It is an absolute pleasure
31:48to be here today.
31:49Now, I started in recruitment
31:51as a rookie three years ago.
31:54And three years later,
31:55I'm stood here on this stage,
31:57the youngest ever candidate
31:59to be here at 21.
32:01So it's an honour
32:02and a dream come true.
32:03My passion for the recruitment world
32:05is unlike no other.
32:07I live and breathe this job.
32:09Very good.
32:11So let me tell you a little bit
32:13about my company.
32:16Real approach of recruitment.
32:18One-on-one support
32:19that you deserve.
32:20I am here to have that
32:22one-on-one relationship
32:23with candidates,
32:25with managers.
32:26I want them to know
32:27that I understand
32:28and I'm here to support you
32:30no matter what.
32:32Now, the market
32:33is absolutely crazy.
32:35There's 30,000 agencies
32:38in the UK.
32:39So yes, standing out
32:41in a big crowd
32:42is going to be hard.
32:43It's definitely not going to be easy.
32:45But with my determination,
32:47my story,
32:48and what I want to communicate,
32:49we can really take this
32:51to the next set.
32:52Next, I'm going to show you
32:54my TV advert.
32:55I hope you guys enjoy.
32:58Can't seem to get the staff
32:59around here.
33:00Nobody's reliable.
33:02Oi, you!
33:02You're fired!
33:04Hi, Kieran.
33:05It's Megan from
33:06Real Approach Recruitment.
33:07What are you a job?
33:08Are you going to start tomorrow?
33:09Amazing.
33:10I'll see you tomorrow.
33:12Now, everyone goes to interviews.
33:15No matter how old you are,
33:16if your first interview's at 30,
33:18it doesn't matter.
33:19I'm here to help.
33:21So please enjoy
33:22my social media video.
33:23Top tip number one.
33:26Understand what job
33:28you are applying for.
33:30Top tip number two.
33:32Show you're open
33:33to training and development.
33:35Top tip number three.
33:37Show your passion
33:38and your enthusiasm.
33:39Ready to take that first step?
33:41What are you waiting for?
33:43I hope you all enjoyed.
33:45This is a new company,
33:46but the limits
33:48and the goals
33:48are really endless.
33:49I have the success.
33:52I understand
33:53what managers are looking for.
33:54I know the demand
33:56and I have that
33:57one-on-one relationship
33:58with candidates.
33:59Thank you, everyone,
34:00and I open the floor
34:01to any questions.
34:07Hi, I'm Jordan.
34:08I'm the manager
34:08of The Side Men,
34:09the UK's biggest YouTube group
34:11with over 130 million subscribers.
34:13Social media
34:13is so important to this,
34:15I think.
34:15I think your video
34:16kind of lacked
34:16that clear context
34:17and that hook at the start.
34:18So how are you going to make sure
34:19that your social media strategy
34:21is as engaging
34:22as it possibly can be?
34:23What I wanted to show you
34:25is just a glimpse
34:26of the potential.
34:27Initially,
34:28I want someone
34:28to watch that video
34:29and be like,
34:31she cares
34:32and that is the ultimate goal
34:33for me.
34:34But thank you so much.
34:35No, pleasure.
34:35Thank you for that.
34:37Hello, Lorraine Twist-Hayes.
34:39Well done, Pasha.
34:40That was amazing
34:41and I particularly like your dress,
34:43so brilliant work there.
34:46Got to look at the part.
34:47How do you think
34:48you're going to differentiate
34:49your company?
34:50Not you,
34:51because you're brilliant,
34:52but your company.
34:55So with my company,
34:56I want that one-on-one support.
34:58I've been doing it
34:59for three years.
34:59I've never met a manager
35:01that I've dealt with ever
35:02because I say to my director,
35:04let me go out
35:05to the care homes
35:06that I work with
35:07because they'll appreciate that.
35:08They'll remember you.
35:09But that one-on-one approach
35:11is something that
35:12recruitment agencies
35:13are forgetting to do.
35:15Yes.
35:15Right now,
35:16it just feels like
35:16we are just the annoying salesperson
35:19and I don't want that
35:20for the recruitment industry.
35:21Brilliant.
35:22Thank you and good luck.
35:24Well, thank you so much,
35:25everyone,
35:26for your questions,
35:27your undivided time today.
35:30Good night.
35:35Oh, Pasha!
35:37Oh, Lord,
35:38you smashed it!
35:40Oh, God.
35:41You did really...
35:42No, I'm so proud.
35:43You did.
35:44You did.
35:45You did so well.
35:46Honestly,
35:47I don't know how you did that.
35:48You did so good, honestly.
35:50I just feel that proud of you.
35:52Oh!
35:55For Lord Sugar...
35:56It was a wonderful presentation.
35:58I mean,
35:59she's 21 years old.
36:00Expert feedback.
36:02What was your impression of her?
36:03She's very passionate,
36:04wonderful personality.
36:06If she could bring recruiters
36:07in around her
36:08with that same level
36:09of passion and energy,
36:10I think she'd do really well.
36:11And drive them
36:11and motivate them.
36:12Absolutely.
36:13I know that the market's
36:16a little bit tough
36:16at the moment.
36:17It is a challenging time
36:19in recruitment,
36:20but it will change.
36:21She's focusing on health and care.
36:23That is a huge sector
36:24and it's going to grow
36:25because we're all getting older.
36:28And I think that,
36:30you know,
36:30she seems pretty fearless to me.
36:31So this will be a good person
36:33to back.
36:33You're a young,
36:34energetic person.
36:34Get out there
36:35and have a go.
36:36I mean,
36:37wants to lose.
36:39Next to take the stage,
36:43Karishma.
36:51Welcome,
36:51ladies and gentlemen.
36:53I want to introduce you all
36:54to Be The Sun,
36:55a skin love story.
36:57Believe it or not,
36:59that is what my skin looked like
37:00when I was 18 years old
37:02and it completely consumed me.
37:04I had acne,
37:05I had scarring,
37:06I was so insecure
37:07and I turned to pretty much
37:09every skincare brand out there.
37:11A lot of you are sitting
37:12in the audience here today.
37:13So thank you for supporting
37:14me on my skin journey.
37:15Unfortunately,
37:16nothing worked for too long.
37:24And, um...
37:25But the one thing me and my ex
37:26have in common
37:27is that we constantly
37:28kept looking for better options
37:29on the market.
37:32Stand-up comedian.
37:34Those two girls,
37:35they don't have the same
37:36amount of confidence.
37:37This girl,
37:38she was scared,
37:39she was shy
37:39and she believed
37:40that her skin introduced her
37:42before she could introduce herself
37:43in every room
37:44that she walked into.
37:46And that girl,
37:47well, she wears her skin
37:48like armor.
37:49She wears her skin
37:50very proud,
37:50very loud
37:51and she stands before you today
37:53excited to talk about
37:54the newest scientific discoveries
37:57in skincare.
37:59So I would like to introduce
38:01an advert that my team created.
38:07naturally better.
38:09Start with your skin.
38:12Be the sun,
38:12a skin love story.
38:14Designed by nature,
38:16defined by science.
38:24So why is Be the sun different
38:26from all the other brands
38:27in this room today?
38:28As a biomedical scientist,
38:29I wanted to come up
38:30with a brand
38:31that uses
38:32very versatile products
38:34and attacks
38:35an array
38:35of situations
38:36with your skin.
38:37This is the bright,
38:39tight and fight
38:40face mask
38:40and you can all find it
38:41on your tables right now.
38:45So this is a great product
38:46that a genius
38:48has come up with.
38:49Woo!
38:50Woo!
38:51Woo!
38:52I would like to remind you
38:54that my name is
38:55Krishman Vijay
38:56and I would like to open
38:57the floor to questions.
38:59Woo!
39:00Woo!
39:00Woo!
39:01Woo!
39:02Woo!
39:03Woo!
39:05Woo!
39:07Wow.
39:09Krishma.
39:10Hi, I'm Colette.
39:11I am co-founder
39:12of The Inkey List.
39:14Wow, what a story.
39:16You will go so far
39:17because you're so genuine,
39:19authentic.
39:19I really want to talk
39:20about the product though.
39:21There is a lot of ingredients
39:23and actives in your products
39:24and a lot of benefits.
39:25How are you going to cut through?
39:26Yes, there's a lot of
39:27competition in the market.
39:29The competition is so fierce.
39:30But one thing
39:31that we can't deny
39:32is that social media
39:33will play an act
39:34in inviting those new customers in.
39:36How?
39:37We're going to really focus
39:38on real stories
39:39and real results.
39:40The power of social media
39:41is all about
39:42how you tell a story.
39:43And we're great storytellers
39:45here at Be The Sun.
39:46So we hope that we can do that
39:48and I hope that I answered
39:49your question.
39:49Thank you so much.
39:51Hi, I'm Alice,
39:52the Director of Beauty at Boots
39:53and congratulations
39:54on such an incredible pitch.
39:56I'd really love to talk
39:57about the branding.
39:58You've talked so passionately
39:59about your skin love story.
40:01I wonder if you've got
40:02the name and the tagline
40:03the wrong way around.
40:04Like, a skin love story
40:05feels like your main story
40:07Now, the reason Be The Sun
40:09is the name of our brand
40:10is because it is
40:11the number one message
40:12we're trying to drive forward.
40:14Being the center
40:15of your solar system.
40:16And I believe that
40:17Be The Sun resonates
40:18with men,
40:19with women,
40:19with young girls
40:20who are struggling
40:21with who they are.
40:22So that is why
40:23I wanted the name
40:24to be loud and proud.
40:25Be The Sun.
40:26Be the light of your own life.
40:28Be the love
40:28of your own life.
40:30Well, this has been
40:31absolutely fun.
40:32Such an honor
40:33and I know there's still
40:33some questions
40:34which you can send
40:36to my assistant
40:36because I must wrap this up.
40:39But,
40:40this was such
40:41an incredible opportunity
40:42standing in front
40:42of such esteemed
40:43men and women,
40:45established business people.
40:46I wish to be
40:47in your chair one day
40:48and I hope you enjoyed
40:49my pitch.
40:53Yay!
40:56You were amazing!
40:57Personally,
40:58I feel like everyone there
40:58wants to invest in you.
41:00Honestly, Karishma,
41:01she's obsessed with you.
41:02You're our son.
41:03You are this son.
41:06Karishma,
41:06she's an amazing
41:07young lady.
41:08What did you think of her?
41:09Honestly,
41:10I think I'll buy
41:10whatever she's selling
41:11actually.
41:12It doesn't matter
41:13and I'll take the skin too.
41:14It looks great.
41:15She's not just
41:16a salesperson.
41:18I mean,
41:18she's actually
41:18got a science degree.
41:19I think the challenge
41:20for me is
41:21the beauty industry
41:22now is just so crowded
41:23and creating
41:24one viral product
41:25is easier than ever
41:27but actually
41:27sustaining that
41:28and becoming
41:29a long-term brand
41:31is actually
41:32quite challenging
41:33because the next brand
41:34is always on your coattails.
41:35She's fantastic
41:36communication,
41:37she's fantastic
41:38from a science perspective
41:39but the real business
41:40acumen of scaling a brand
41:42is where she's going
41:43to really need
41:43your support.
41:46This really was
41:47a once-in-a-lifetime
41:48opportunity
41:49that I could only
41:50have seen
41:51in my wildest dreams.
41:52I think I've done
41:53everything that I possibly
41:55could have
41:55to convince Lord Sugar
41:56that I should be
41:57his next business partner.
42:00What is going on?
42:01I don't even remember
42:02what just happened in there.
42:03I just know that
42:03it was a great feeling.
42:05This pitch
42:06was everything
42:07that I could do.
42:08I go to the boardroom
42:08tomorrow and hopefully
42:09Lord Sugar believes the same.
42:12Tonight, there's nothing
42:13more the finalists
42:15can do.
42:17Tomorrow,
42:18the final showdown
42:20in the boardroom.
42:29How are you feeling?
42:30Are you nervous?
42:31Yeah, I am nervous.
42:32I feel like yesterday
42:33I put on this pitch
42:34and I had the whole
42:35audience laughing
42:36but they might be like
42:37did you come in to make jokes
42:38or did you come in for business?
42:39This whole process
42:40has really built me up
42:41as a person.
42:42Try and put me
42:43on that stage week one
42:44I would have been like
42:45you're having a laugh
42:46like I cannot do that.
42:48It comes down to today
42:49so let's do our thing
42:50in that boardroom
42:51and let's smash it.
42:57This is a pivotal moment.
42:58This might be the most
42:59important day
43:00of my life yet.
43:02I'm just a step away
43:03from being Lord Sugar's
43:04next business partner
43:05so I'm going in
43:06with a fight today.
43:07I'm not going to give up
43:08this battle.
43:09so I have to get that win.
43:16You can go through
43:17to the boardroom now.
43:20Go on girls.
43:21I love you.
43:22Good luck.
43:23Come on girls.
43:42Good morning.
43:44So first of all
43:46a thank you
43:48to some of our past candidates
43:50for assisting Pasha
43:52and Karishma
43:53and technically
43:55you can tell your friends
43:58you made it in the final.
44:00you made it in the final.
44:02You made it in the final.
44:05It's a great achievement.
44:07We could celebrate
44:08only if someone knew
44:09someone else
44:10with a mobile bar.
44:15Anyway
44:15Pasha
44:17Yes or sugar?
44:19I think you started off
44:20I think you started off
44:20with a brainstorm.
44:22So I wanted to
44:23obviously tell the guys
44:24a bit about what I do.
44:26You know
44:26my USP is me
44:27and the passion
44:28that I have for the role.
44:30In the branding team
44:31there was
44:32Priyash
44:32and
44:33yourself.
44:34Yeah.
44:35Right.
44:35So tell me about the logo.
44:38It was a stressful morning
44:40to be fair
44:41because I did go in there
44:42with a strong idea
44:43of having my middle name
44:44as the concept.
44:46And cool.
44:47Whatever it was called.
44:48Yeah.
44:49So we went through
44:49about 16 names.
44:51So you ended up
44:52with real approach recruitment.
44:54Yeah.
44:55So I wanted the name
44:56to tell a story
44:57because I do feel like
44:58the first thing
44:59that you hear
45:00when you hear real support
45:01is who we are.
45:02Alright.
45:02Then the TV advert
45:04to him.
45:04Megan,
45:05sub-team leader.
45:06Yeah.
45:07And the general theme
45:09of the advert
45:11is that
45:11Levi was angry
45:13that he couldn't get
45:14any staff.
45:16Was he that angry
45:17there was no machine
45:18there to dry your shoes
45:20or what?
45:20Yeah.
45:22And sitting on the park bench
45:23was Kieran.
45:25You were a bit wooden
45:27like the cat tree
45:28that you designed.
45:29Have you got it?
45:30Yeah.
45:31I'm still having nightmares
45:32about the tree,
45:33Lord Sugar.
45:33Yeah.
45:34Anyway,
45:35the pair of you
45:37remind me
45:38of the Chuckle Brothers.
45:40Kieran's very creative.
45:42There was a lot
45:42of ideas going on.
45:44I think if Kieran
45:45had his way
45:46it would have been
45:46a Fast and Furious.
45:47Yeah, no, absolutely.
45:48He wanted a coffee mug
45:49being thrown on the floor.
45:51And break turns.
45:52I was just trying
45:53to add some excitement
45:53into the video
45:55and they were some
45:56suggestions
45:57with what I had.
45:58They were crap.
46:01I mean, it's great.
46:02Yeah.
46:04Anyway, you managed
46:05to rein him in
46:06on those things.
46:07Yeah.
46:08Yeah.
46:08It was a story
46:09that was done
46:10very well in 20 seconds
46:11and I genuinely
46:12think they smashed it.
46:13It was really good.
46:14Good.
46:15So what did you
46:16all think of Pasha?
46:17She's phenomenal.
46:1821-year-old,
46:19strong, independent woman
46:20standing around
46:21two feet
46:21and stands the ground.
46:23So, yeah,
46:23she's a phenomenal woman.
46:24I just want to add as well,
46:26when you started
46:26this process 20 years ago,
46:28you really believed
46:29in people
46:29and the work ethic
46:31and I think...
46:32She was one years old.
46:33Yeah, she was.
46:35So to see what
46:36she can do at this age,
46:38to think what she can do
46:39in five years' time,
46:40ten years' time,
46:41I think it's insane.
46:43Good.
46:43Okay.
46:44Now, Tim,
46:45I think you were
46:46with Charisma.
46:48I was.
46:48Yes, for sure.
46:49Let's get on
46:49to the branding
46:50first of all.
46:52Be the sun.
46:54Immediately,
46:55I would think
46:55it's a sun cream.
46:56I don't get that.
46:58So with Be the Sun,
46:59it's more about
47:01everybody wants
47:02to have this
47:02sun-kissed golden glow
47:03but we also wanted
47:04to play on the words.
47:05You mean like Donald Trump?
47:08But it's more about
47:09how the sun is
47:10the centre of our
47:10solar system
47:11and people live
47:12their lives
47:12forgetting that
47:13they're the centre
47:13of their world.
47:14I love the tagline
47:16A Skin Love Story.
47:17I do like that.
47:18I think that's quite clever.
47:20But Be the Sun,
47:21I think as much as you
47:22are attached
47:24to that name,
47:26personally,
47:26I would say
47:27that it needs to change.
47:29Anyway,
47:30then you went
47:30to the laboratory
47:32and you knocked up
47:33your samples, yeah?
47:36Yeah.
47:36It was so fun
47:37to be back in a lab
47:38and kind of showing off
47:39my scientific knowledge
47:40as well,
47:41making a product
47:41that is very versatile
47:43so I put as much
47:43as I could in there
47:44within the perfect valances.
47:46Well, the kitchen sink,
47:47you didn't put that in.
47:49She would have
47:50and she could have,
47:51though.
47:52All right.
47:52Then the advert,
47:54who made the advert?
47:56So I directed the advert.
47:58Karishma did amazing.
48:00You wanted a quality advert,
48:01didn't you?
48:01Yeah.
48:01Yeah.
48:02She gave us
48:03the storyline in the morning
48:04so we just developed it
48:05even more.
48:06There were a few clips
48:07we really wanted to use
48:07but after we watched her back
48:08and realised it
48:09was going down the route
48:10of something else,
48:11maybe like adult film
48:12so we decided not to use it.
48:14Yeah, so we tried our best
48:15but definitely think
48:16we incorporated
48:16Being the Sun
48:18element part of it as well.
48:19Okay.
48:20I mean,
48:20it looked a bit
48:21of a quality production.
48:23I feel like
48:24they did a great job
48:25making it engaging,
48:26aesthetic,
48:27still the luxury look.
48:28I did give them
48:29really clear instructions
48:30what I wanted
48:31and I was very impressed.
48:33And I'd just like
48:33to add Lord Sugar,
48:34I've been pretty close
48:36with Karishma
48:36from the start.
48:37She's not only
48:38a great person inside
48:39but she's a fierce
48:40and strong businesswoman
48:41and watching her yesterday
48:43we're the same age
48:43but I feel like a proud mum.
48:45Honestly.
48:45I really did.
48:46Just to round it off
48:47I think Karishma
48:48is an ideal candidate.
48:49When I watch her
48:50I'm like
48:50I thought I was
48:51the perfect person
48:52but when I see her
48:53I've got so much to do
48:54just to become like her
48:55I want to cry right now.
48:58Good.
48:58Well look,
48:59I'd like to take
49:00this opportunity now
49:01of thanking
49:02you last candidates
49:03for coming back
49:04and assisting.
49:05So if you don't mind
49:07I need to talk
49:08to these two people.
49:09Thank you so much.
49:12He's got this
49:13OK?
49:13Go win this.
49:22Well ladies
49:23let me say one thing.
49:25Your presentations
49:27last night
49:28were superb.
49:29Excellent.
49:30And Pasha
49:31you know
49:32for a 21 year old
49:33it was quite amazing
49:34really.
49:35Thank you Lord Chukot.
49:36and Karishma
49:38you could have a part time job
49:40as a comedian
49:41I think
49:43on the stage
49:44it was very very funny
49:45and very natural.
49:47Now
49:47basically
49:48you've got this cream
49:50that has got to be manufactured.
49:52What are you going to do
49:53with the 250,000 pounds
49:56and how are you going to make it
49:57into a multi-million pound
50:00turnover company?
50:01So the principle
50:03of everything
50:03that we're going to create
50:04is that we want to reduce
50:05overconsumption
50:06instead of creating
50:07four products
50:08that they then have to invest in
50:10one by one
50:11we create one
50:12that actually covers
50:13all those grounds.
50:14Now these are
50:15I hear all that
50:18but
50:18in order to get
50:20volume sales
50:21for this thing
50:21you need
50:22volume
50:23potential
50:24consumers
50:26and
50:26your
50:27main method
50:29of selling it
50:30is going to be
50:31how?
50:32The main method
50:33would be to push it
50:33through not just e-commerce
50:35but social media
50:36also
50:36people like
50:37Huda Katan
50:38that have created videos
50:39for us
50:39in 24 hours
50:40had 8 million views
50:41we had 60,000 people
50:42trying to buy the product
50:438 million views
50:44all these young
50:45you youngsters
50:46all you keep telling me about
50:47is I've got
50:489 million followers
50:498 million of this
50:50I'm only interested
50:51show me the money
50:52When we launched
50:53in our first month
50:54we did close to
50:5512,000 pounds in sales
50:56Did you get repeats also?
50:58So many repeat orders
50:59people are very much
51:00addicted to the product
51:01addicted to the quality
51:03of the product
51:03She hasn't got marijuana
51:04in it has it?
51:05No
51:05No
51:06But
51:06we've had hundreds of orders
51:08where they haven't just
51:09repurchased one
51:10but many
51:11Alright
51:12well
51:12Pasha
51:13you're a different
51:14kettle of fish
51:14really
51:15in the sense
51:16that there's no
51:16hard product
51:17to touch
51:18you're offering
51:19a service
51:19Yeah
51:20Correct
51:20So
51:21starting from
51:23my 250,000 pounds
51:25what are you going to do
51:26on day one?
51:27The 250,000 pounds
51:29or sugar
51:29will go to
51:30the start-up costs
51:31Yeah
51:32Which would be what?
51:33The databases
51:34the computers
51:35the salaries
51:37Right
51:37As soon as
51:38I have that set up
51:39I could do it myself
51:40then I would be able
51:41to make you money
51:42from day one
51:43Give me the list
51:44of the type of people
51:45that you place
51:46So you've got nurses
51:47Who else?
51:48So it literally can be
51:49from cleaners
51:50care assistants
51:51team leaders
51:52Right
51:53So what's the kind of
51:54commission of these people?
51:56Starting with the cleaners
51:57So
51:58Can't be much
51:58can it?
51:59Lowest at 10% contract
52:01Yeah
52:01But this is the thing
52:03that I'm doing now
52:04when I'm pitching
52:05to care homes
52:05introducing myself
52:06I'm going in at around
52:08the 13 to 15% rate
52:10which is a lot higher
52:11So starting this business
52:13the current market
52:15that you're in at the moment
52:16is it buoyant
52:16or is it dead?
52:17With the care home
52:18and healthcare side
52:20I do think the market
52:21is buoyant
52:21and there is a demand
52:23the healthcare sector
52:24is growing
52:24it's one of the fastest
52:25growing sectors
52:26in recruitment
52:27Right
52:27Okay
52:28Well look
52:29I think I've got a grasp
52:31of both of your
52:33business ideas
52:35What I'd like you to do
52:36is to step outside
52:37for a while
52:38and I'll be discussing it
52:40with Baroness Brady
52:42and Tim
52:43and then I'll decide
52:44who is going to be
52:46my business partner
52:48in this 20th year
52:49Okay
52:50Thank you
52:51Thank you
52:51Thank you
53:01I have to say
53:02two great finalists
53:04and thoroughly well deserved
53:05I mean Karishma's got
53:07a very small business
53:08but with some grand ideas
53:10of what she wants to do
53:11and you've been in that industry
53:13Oh yeah
53:14So the perfect partner for her
53:15and Pasha
53:16has got a track record
53:18of success in her industry
53:20but has never started a business
53:21so she really needs you as well
53:23Yeah
53:24So you would make an ideal partner
53:26for either of these two women
53:28I think it's a great testament
53:30to the process
53:3120 years
53:32and still you're able to find
53:34great individuals
53:35who really need support
53:37and mentoring
53:37in order to grow something
53:39potentially really big
53:40In Pasha
53:41you've got somebody with poise
53:42real focus around their industry
53:44and in Karishma
53:45you've got somebody with heart
53:46yes a bit of humour
53:47but actually huge amounts of hustle
53:50she really wants this
53:51I think there's great potential
53:53in either one of them
53:53it's a really difficult decision
53:55hmm
53:59yes would you send the
54:00two of them in please
54:01yes the two
54:03you can go through
54:04to the boardroom now
54:07you can go through
54:23well Pasha
54:26if you don't get the investment
54:28what are you going to do
54:30I'm going to do it
54:31myself
54:32and
54:33my commitment
54:34my drive
54:35that I have
54:36for someone else's company
54:37is
54:38unbelievable
54:39and
54:40if I was doing it
54:41for myself
54:42it would be
54:43ten times more
54:44I'm non-stop
54:45and that's because
54:46I believe in what I do
54:47and I'm ready to put a dent
54:49in the market
54:50and that is my ultimate goal
54:51Right
54:52and
54:53same question to you
54:54Karishma
54:55if we don't
54:56succeed in this
54:57how are you going to move forward
54:59because
54:59you need a lot of money
55:01to build up inventory
55:02in stocks
55:03don't you
55:04so we've already got
55:05cash flow coming in
55:06we've got a great amount
55:07of profits already
55:08enough to invest
55:09into future products
55:10and to really build
55:11an inventory
55:11do you need my money then
55:13I need your money
55:14because
55:15I want to build faster
55:16at the moment
55:17I can only order
55:18five to ten thousand units
55:19at a time
55:20and then I have to
55:21bear in mind salaries
55:22rent
55:22the cost of my warehouse
55:24but if I had the
55:25two hundred and fifty thousand
55:25pounds
55:26I could go big
55:27Right
55:28Lord Sugar
55:29I'm a young woman
55:31with determination
55:32grit
55:33and drive
55:34and I've shown
55:35what I can do
55:36I've shown how much
55:36money I can make
55:38and it's not just
55:39about the money
55:39that you're giving me
55:40it's about having you
55:41next to me
55:42showing me the ropes
55:43your experience
55:44in recruitment
55:45you've already made
55:46a millionaire out of it
55:47and I know
55:48that if you was to have
55:49me as a business partner
55:50I can do the exact
55:51same thing for you
55:53Lord Sugar
55:53you've obviously
55:54been in business
55:55longer than I've been alive
55:56but this is what
55:56I was born to do
55:57I believe that
55:58business is in my blood
55:59it's my legacy
56:00and I know I can scale this
56:02I know I can scale it
56:03in retailers
56:04I know that I can scale it
56:05through social media
56:05and yesterday I showed you
56:07my personality
56:08I'm selling my personality
56:09and who I am
56:12so look ladies
56:13here it is
56:18Karishma you know
56:21that I've been in this
56:22business before
56:23it's a very very
56:24slippery pole to climb
56:26and I've done it before
56:28and I've made people
56:30into very very
56:31significant business people
56:33and I do like
56:36skin care
56:39Pasha
56:41I've got
56:42recruitment companies
56:44and I know
56:45the recruitment world
56:46you say this market
56:47for care homes
56:49and all that stuff
56:49is quite buoyant
56:52and so
56:54after deep consideration
56:56and listening to you
56:58and following you
56:59for 12 weeks
57:01you know
57:02I've come to
57:04a conclusion
57:05and
57:10the conclusion is
57:13that I'll be investing in
57:18Karishma
57:20Thank you so much
57:21I absolutely won't let you down
57:23I came in with a very big dream
57:25I need you by my side
57:26to make it happen
57:27and I will absolutely
57:28not let you down
57:29in this process
57:29Congratulations Karishma
57:31Thank you
57:31Well done Karishma
57:33Thank you so much
57:33Okay
57:34Thank you so much
57:36You've both been incredible
57:37in the process
57:38Off you go
57:39Thank you
57:39Thank you
57:40Thank you
57:41Thank you
57:41Thank you Tim
57:46Honestly
57:47Well done
57:48Honestly
57:49I didn't know
57:49whether to cry
57:50laugh
57:50like shake his hand
57:51Give me a hug
57:52It's unbelievable
58:01I feel so proud
58:04because I think
58:04when I came into this
58:05I felt like a small fish
58:07not a small fish
58:08no more
58:08and I know
58:09Lord Schick is not going to regret this one
58:10He knows you shook hands with the right girl
58:12because I'm about to make him more money
58:13the Rolls Royce is getting an upgrade
58:1720 candidates
58:191 investment
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