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Queensland farmers are worried consumers don't know where the ingredients that make up their food come from. Growers are calling for food labelling laws to be tightened, to clarify what should be classed, 'Australian'.

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00:02The green and gold kangaroo has been a symbol of Aussie pride for four decades.
00:07We can go anywhere and there's no challenge on quality, government stability, reliability.
00:15These purees made from Bundaberg produce bear the logo, but so do products that aren't entirely local.
00:23I think people are still confused around what is actually Australian made, grown, produced versus packed.
00:29Like all of these different terms.
00:31A claim isn't necessarily about what's in a product, it can refer to where it was produced.
00:38Items with significant Australian ingredients and wholly processed here can receive a kangaroo logo.
00:44So can products that undergo substantial transformation, even without local ingredients.
00:51For the average person, quickly ducking into Coles or Woolies to grab their groceries on the way home.
00:57Who's going to understand the transformation loophole?
01:00As manufacturers opt for cheaper imports, farmers worry the labelling system could be abused.
01:06Peter Howlett switched to growing soybeans after imported navy beans and peanuts ate into his market share.
01:13If we can't compete, our businesses don't survive, we're not out there farming.
01:18The Department of Industry, Science and Resources declined an interview and referred the ABC to the country of origin labelling
01:26laws.
01:27The legislation requires products with a kangaroo logo to include a bar chart showing the percentage of Aussie ingredients.
01:34It's something farmers hope consumers notice.
01:37Ask for Australian.
01:39You know, I really demand Australian.
01:40You know, I really demand Australian.
01:41The Department of Industry is a good company.
01:42The Department of Industry is a good company.
01:42The Department of Industry is a good company.
01:42The Department of Industry is a good company.
01:43The Department of Industry is a good company.
01:43The Department of Industry is a good company.
01:43The Department of Industry is a good company.
01:43The Department of Industry is a good company.
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