- 3 days ago
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LearningTranscript
00:07So how would you live life without remembering the value of whatever you're selling, the value
00:18of the product you're putting to the market, the value of the product that people desire
00:31much?
00:32Because it's that value that actually puts your service or your product beyond everyone
00:40else.
00:43People change, people's desires change, people's needs change, but do your business's
00:51values change?
00:56You grew up with an ideology of choices depending on your geolocation because when you look
01:05at the choices you make around you and the value they have actually most of the times
01:13depends on your geolocation.
01:15For those who are not or who don't have access to internet, most of the times we find ourselves
01:22that the product that we have is sometimes devalued by those around us.
01:32But how would you add value to your product?
01:37There are a few things you can do, like branding.
01:43A branded product actually stands out differently.
01:51It outshines, it becomes unique on a style.
01:54And when it becomes unique, people get to adopt and admire it even more.
02:04They grow with the brand.
02:07That's why you find somebody at the age of 20 or 30 having a particular brand in their head.
02:16Hey, if I'm adding anything to my bread, this is what I want.
02:22Maybe it's peanut or something.
02:24Whatever type of peanut that is.
02:27You know.
02:28It's not because there aren't very many other types of peanuts.
02:33But that particular type of peanut actually is better and tastes differently for them.
02:42So that is what makes them love that peanut even differently than any other.
02:49That is one thing.
02:51I mean, adding value to your product, adding value to your service.
02:54Before you complain, people are doing this, people are competing with my product.
03:01Look at what service you're offering.
03:04How are your clients receiving it?
03:08What is the client feedback after them receiving the service?
03:13Did they end up fighting with you at the end of the transaction?
03:20Did you end up arguing in the middle of the transaction?
03:26Or was it amicably, nicely handled?
03:30Now, all those are simple, simple things that people actually go off and forget in life.
03:41Then they start blaming.
03:43You know, competition isn't giving us what or how we do.
03:48They are not allowing us to compete equally.
03:52They are not allowing us to do this.
03:54No.
03:55Sometimes your product is the problem.
03:59That's one.
04:01The value addition things.
04:03Two.
04:04Your target audience.
04:08Who is your client?
04:10Who is that person receiving your service?
04:14Is that service of value to them?
04:17And when will it stop being of value?
04:19If it stops being of value to them, do you have a continuation of that product that can always make
04:25them love the brand?
04:26Or is it a one-time to use brand?
04:52Like every other business.
05:00Don't look at yourself and say,
05:03I have to put my product here so that they see it next to where that product is.
05:11Some products are singularly far different from actually those who consume them that the consumers actually have to really, really
05:25seek and wait to have those products.
05:29So if you push yourself in a corner where you always want to be at the front line,
05:39no, they should know that he's not alone.
05:41No, they should know that we are here also.
05:45No, they should hear us.
05:47Why are they only hearing him?
05:49No, it's your service.
05:53It's your product that is denominating you or demolishing you, not anyone else.
06:02You created a product because you want to compete, not because you wanted to offer a service.
06:09You created a product because you want to get back at someone, not because you wanted to offer a service
06:17to a community that desires it.
06:20You created a product because you want to entice someone, because you were in the middle of maybe getting to
06:30some point where anywhere in a relationship,
06:34and then you created a product thinking that it's the reason why you're creating the product.
06:40No, most of the times you have to create a product or a service that actually isn't dependent on any
06:54situation or any moment.
06:56Because the more people around you embrace your product, the more clients or service demand that they create around you.
07:14Once your product is genuine, once your service is genuine, once you have no hiccups in between,
07:24trust me, people will always love the transit, people will always love the flight path of your services.
07:30But once you can't handle that, once you become someone who is like,
07:37ah, what do clients really, really want?
07:41I can sell to them whatever I have.
07:43No.
07:45You are selling to them whatever you have.
07:48But someone actually tells them that, no, that's the real, that's not the real product.
07:56Oh, that's the real product.
08:00I was challenged some time back, but I couldn't tell.
08:04Ah.
08:07The, like, the mindset around me then.
08:12I was in the middle of, uh, like, just having fun.
08:18And a friend of mine walked in with a phone, yeah, a used phone.
08:25Now, I loved the brand because I was a man who loved used phones.
08:30But then, by the time a friend of mine came in with a used phone,
08:36And then, uh, I was holding a fake.
08:42I would call it a dummy iPhone to me.
08:46Because when I'm holding a fake product, that means I'm holding a dummy of the original product.
08:52So I was holding a dummy iPhone in my hands.
08:56And this friend of mine was like, was so excited.
08:59That's an iPhone?
09:00Can I have it?
09:02Blah, blah, blah.
09:03But then, I asked myself, should I explain to them that actually that is not the original iPhone?
09:11Or should I let them just own it as they want?
09:15And, uh, I tried to hesitate, you know.
09:20I love my iPhone, this, this, and that.
09:24And my friend insisted, you know, I want to have to go with that iPhone, you know.
09:29It's, I love it, blah, blah, blah.
09:31And I'm like, why should I even worry when it's what they want?
09:38So I had to let go of the iPhone.
09:41Now, the other brand that, uh, was in exchange was the Sony Ericsson.
09:47Yeah.
09:50So when I looked at the Sony Ericsson and, uh, Xperia, uh, sorry.
09:57I love, I love the Sony brand so much.
10:00When I looked at the Sony Ericsson and the iPhone, uh, the fake one, the dummy that I was holding,
10:05I was like, okay, let me let the dummy go.
10:10My friend went away happy and excited.
10:13But me, as the person who gave, who let that iPhone go,
10:18I knew they'll tell this friend, you know, that's a fake iPhone.
10:22They'll show this friend the real iPhone and they, this friend of mine would get pissed and hungry
10:29because I didn't explain it to them.
10:32But then, if you rush and push, that's what the world does.
10:41Once you decide to rush something or someone or a service that you're not supposed to actually receive.
10:52It's like forcing to have sex at the age of 12.
10:59No matter how, oh, no matter which perspective you put it.
11:06If you're a parent getting a child into that relationship, it will be child marriage.
11:10If not rape or anything else that comes along with such a sin.
11:20So, many things in life are because of your mindset, because of our mindset, because of my mindset,
11:28because of what is inside there.
11:33People will always want you to explain to them.
11:41But what if they don't want to listen to your explanations?
11:45Will you let them go unexplained?
11:57So, when somebody says, you started it, how big is what you started?
12:07How grateful are you that you started that?
12:12For example, if you started today and then you're only looking at people and allotting them or telling them which
12:24one is the real product.
12:27People will love you because you'll be showing them the difference between the fake one and the original one.
12:42Because when you look at the market, most of the times, there is a difference.
12:53On service consumption, the toothpaste in the U.S. isn't the toothpaste in Uganda.
13:01The toothpaste in the U.K. isn't the toothpaste in Nigeria.
13:05The toothpaste in Asia isn't the toothpaste in Africa.
13:10And so on and so forth.
13:13Some brands fight to maintain that across all borders or across all regions.
13:20While other brands actually can't even try to monitor their brand across the border.
13:32So, most of the times, before you complain, my economy isn't growing, my life isn't changing, or this product isn't
13:44giving me what I want.
13:45Ask yourself, is it the original product?
13:49Or did you buy the pseudo one?
13:54The fake?
13:55The one that puts money in a trader's pocket without them explaining to you?
14:03The one that controls you, that pisses you off?
14:09Is your economy or your government actually protecting the consumers around you in your community against such trading habits?
14:22Because every business has its closets.
14:26And those who understand the closets actually understand better the power and the value of what is in those closets.
14:39But while they understand the value and the power of what is in those closets, do you understand the service
14:46that you're offering?
14:47The value addition that you're giving to your community?
14:50The value addition that your product is giving to other people?
14:55The value addition that that product or that service is adding to the world?
15:04The value addition that you're offering to other people?
15:11There will always be someone learning to do something.
15:21But as that someone is learning to do something
15:30Then
15:32The others
15:35Also admire
15:38But in the admiration
15:42You as the person
15:44Or the individual
15:45Or the
15:48Service provider
15:50Being mimicked
15:52How secure are you?
15:54How have you secured your product?
15:56Your brand's presence
15:58In the communities
16:01Protecting those who consume your service
16:04Not those who fake it
16:09Because
16:10A pirate will come at you
16:13With all technicalities
16:17But a consumer
16:19Will walk to your service
16:21Center
16:22Or your door
16:24Begging to be helped
16:27So
16:28Will you let that consumer
16:30Also cry
16:31At your door
16:35When you're not a pirate
16:36When you have the real product
16:39Or will you
16:41Actually help that consumer
16:43Out of that agony
16:44And give them the real product
16:49That's what happens
16:50In life
16:53Consume it
16:54As a play
16:55Yeah
16:58Traders play
16:59But in the business of playing
17:01The traders
17:02And the consumers
17:05There are economies
17:06And civilizations
17:10Civilizations
17:10Civilizations
17:11We can't change
17:15To go back to
17:16Where we were
17:17Before
17:19Because we can't be
17:20In the stone age again
17:25But we can be
17:26Where
17:27The stone age
17:28Has never been
17:30In the clean energy world
17:32That depends on
17:36You
17:36Yeah
17:39So most of the times
17:41It's what happens
17:45People
17:46Walk into your life
17:47With different perspectives
17:48Of how it should be
17:52You decide
17:55What you
17:56Receive
17:57Why you're receiving it
18:00When and why
18:03And what exactly
18:05You're receiving
18:08The internet is full
18:09Of very many things
18:11And very many opportunities
18:12Including free things
18:14Very many free things
18:17Free products
18:18Free softwares
18:19That can get you anything
18:21Yeah
18:23But
18:25The challenges
18:26Involved in that product
18:27In it being free
18:31Are the reasons
18:32You shouldn't
18:33Actually even want
18:34A free thing first
18:40We who have been online
18:42Now understand
18:43The difference
18:46Between
18:46A paid software
18:49And a free version
18:51Software
18:53We
18:53Who have been online
18:55Understand
18:56The difference
18:57Between
18:58A paid
19:01Antivirus
19:02And an unpaid
19:04Antivirus
19:04We understand
19:05How those things
19:06Work
19:08So it's not always
19:10About
19:10Waiting for someone
19:12To say something
19:14About it
19:16It's about you
19:17Deciding
19:18What you want
19:21It's not always
19:22That you should be
19:23Involved
19:24In a moment
19:27No
19:27You should be there
19:28In that moment
19:30Physically
19:31No
19:32As you push so much
19:34To be part of that moment
19:36Physically
19:37Someone else
19:38Actually hates
19:38The reason
19:40Such a service
19:41Is being interrupted
19:43Because of your
19:45Mindset
19:47Yeah
19:51Challenges
19:52People will always
19:54Want to
19:56Divide
19:57And then
19:58Create all the
19:59Beef around you
20:00Or your product
20:01The question
20:03Is always
20:03Is
20:05What if you don't
20:06Care
20:06What if you don't
20:07Mind
20:07But what if
20:09Your service
20:10Receivers
20:11Actually care
20:12More
20:12Of your product
20:14On what they
20:15Should actually
20:16Be receiving
20:18Because if a service
20:20Receiver cares
20:21More then
20:21They'll put
20:22Your product
20:23First
20:23And find a way
20:24Of fighting
20:25Every fake
20:26Product
20:27So that your
20:28Product stands
20:28Out
20:29Have you grown
20:30That
20:31Level of
20:33Fun
20:33Based around
20:34Your product
20:35So that
20:36Those service
20:38Seekers can
20:38Actually fight
20:39To have the
20:40Real product
20:41Even in your
20:42Absence
20:46That's the value
20:47Of now
20:47That's what
20:49Happens when
20:50People
20:50Actually think
20:52Differently
20:55Someone will
20:57Always want
20:57You to be
21:00I mean
21:02They should be
21:03Thinking of
21:03What they are
21:04Looking at
21:05Right now
21:05Why are they
21:06Not thinking of
21:07What they are
21:08Looking at
21:08Right now
21:09No
21:12By the time
21:13You walked in
21:14To make them
21:15Think of
21:17Your dummy
21:18Or your
21:18Product
21:19Or what
21:21They had
21:22Read somewhere
21:22In a book
21:23In a magazine
21:24On what type
21:26Of product
21:27They all need
21:27For a particular
21:28Service
21:29And it's
21:30From that
21:31Magazine
21:31Or that
21:32Book
21:32That they
21:33Built
21:33The ideology
21:35Or the
21:36Moment
21:36That you
21:38Wiggling
21:38Your ass
21:39Through
21:39To be
21:40Seen
21:43That moment
21:44That moment
21:44That you
21:44Wiggering
21:45Your
21:45Curves
21:46Through
21:46To be
21:46Seen
21:50Why are
21:51They
21:51Not
21:51Looking
21:51At us
21:52Why are
21:53They
21:53Not
21:53Looking
21:54At our
21:54Product
21:54No
21:56It's
21:57It's
21:57Not
21:57That because
21:57Your product
21:58Should
21:58Be
21:59Where
21:59That product
22:00Is
22:01To be
22:01Seen
22:01No
22:02It is
22:03Because
22:03You
22:04Haven't
22:06Taken
22:06Your product
22:07To the
22:07Right
22:08Audiences
22:08To
22:08Right
22:09Consumers
22:12People
22:13Who
22:13Understand
22:14English
22:15Totally
22:15And love
22:15English
22:16Totally
22:16Have
22:17Issues
22:18With
22:18Very
22:18Many
22:18Other
22:18Languages
22:21Just
22:21Like
22:22You
22:22Have
22:22Issues
22:23With
22:23People
22:23Who
22:23Don't
22:24Speak
22:24Your
22:24Language
22:27So
22:28It's
22:28The
22:28Reality
22:29Today
22:31While
22:32The
22:32World
22:32Is
22:32Fighting
22:33So
22:34Much
22:35To
22:36See
22:36How
22:37Things
22:38Are
22:38Different
22:39Around
22:39Here
22:39And
22:40There
22:41You
22:42Should
22:42Always
22:42Be
22:42Thinking
22:44Should
22:45Always
22:45Be
22:46Thinking
22:49Should
22:50Always
22:51Rethink
22:52Of
22:53Every
22:54Single
22:55Decision
22:56You
22:56Making
22:57As
22:58A
22:58Service
22:59Seeker
22:59And
23:00A
23:00Service
23:01Provider
23:01As
23:02An
23:03End
23:03User
23:04To
23:04A
23:04Particular
23:04Platform
23:05And
23:06As
23:06An
23:06Admin
23:07To
23:07A
23:07Particular
23:07Platform
23:08As
23:09An
23:09End
23:09User
23:10To
23:10A
23:10Particular
23:10Product
23:11And
23:12As
23:12An
23:12Admin
23:14To
23:15A
23:15Particular
23:16Product
23:18Because
23:19Every
23:21Service
23:22Has
23:22To
23:22Ends
23:23And
23:23Every
23:24Product
23:25Has
23:25To
23:25Ends
23:32Don't
23:33Limit
23:33Your
23:33Mindset
23:34To
23:34A
23:35Single
23:35Room
23:36That
23:36You
23:36Looking
23:37At
23:37When
23:39There's
23:39An
23:39Entire
23:39World
23:40Out
23:40There
23:40Waiting
23:41For
23:41You
23:42To
23:43Be
23:43Embraced
23:45Embrace
23:46The
23:46World
23:46That's
23:48How
23:48The
23:48World
23:48Embraces
23:49You
23:50You
23:51Hate
23:51The
23:51World
23:52The
23:53World
23:53Will
23:53Hate
23:53You
24:02Don't
24:02Be
24:02Persuaded
24:03By
24:04People
24:04Who
24:04Don't
24:05Value
24:05Now
24:07Don't
24:08Be
24:08Persuaded
24:08By
24:09People
24:09Who
24:09Don't
24:09Understand
24:10The
24:10Value
24:10Of
24:11Anything
24:11In
24:11Life
24:12Don't
24:13Be
24:13Persuaded
24:14By
24:14People
24:14Or
24:15Mindsets
24:15Who
24:15Think
24:16It
24:17Should
24:17Be
24:17Destroyed
24:18To
24:19Be
24:19Loved
24:21Don't
24:21Be
24:21Persuaded
24:23By
24:24People
24:24Who
24:24Don't
24:25Understand
24:26The
24:27Goals
24:27Of
24:27Your
24:27Products
24:28Or
24:28Your
24:28Service
24:29Life
24:30Be
24:31A
24:31Business
24:31Man
24:32Who
24:33Protects
24:34Your
24:34Consumers
24:35Like
24:36You
24:36Love
24:36Your
24:36Diamond
24:38Because
24:38Every
24:39Client
24:39Is
24:40Worth
24:40It
24:42Once
24:42They
24:43Stop
24:43Consuming
24:43Your
24:44Product
24:45It's
24:46Very
24:46Easy
24:47For
24:48Your
24:49Brand
24:50Line
24:50To
24:50Go
24:50Down
24:51Or
24:51Your
24:51Product
24:52To
24:52Go
24:52Off
24:52The
24:52Market
24:55Ask
24:55Yourself
24:56How
24:56Did
24:57Those
24:58Who
24:59Protect
24:59Their
24:59Products
25:00How
25:00Did
25:01They
25:01Do
25:02That
25:02There
25:03Brands
25:03Who
25:03Have
25:03Been
25:03On
25:04The
25:04Market
25:04For
25:04Ages
25:06And
25:07You
25:07Can't
25:07Even
25:07Test
25:08Their
25:08Civilization
25:09You
25:09Can't
25:09Even
25:09Test
25:10Their
25:10Leadership
25:11Because
25:13It's
25:13Not
25:13About
25:15Just
25:16Giving
25:16A
25:16Service
25:16To
25:17A
25:17Customer
25:17That
25:18Is
25:18Actually
25:19Understanding
25:20That
25:20The
25:20Customer
25:20Will
25:21Be
25:21Needed
25:22Tomorrow
25:24And
25:25It's
25:25The
25:25Life
25:25We
25:25Live
25:26In
25:26It's
25:27The
25:27World
25:27We
25:27Live
25:29Understand
25:29The
25:30Value
25:30Of
25:30Now
25:32Enjoy
25:33The
25:33Power
25:34Of
25:34Tomorrow
25:34Because
25:35The
25:35Future
25:37Is
25:38Right
25:39In
25:39Your
25:39Hands
25:40You
25:41Decide
25:42How
25:42You
25:42Want
25:42It
25:43You
25:44Decide
25:44Who
25:45You
25:45Want
25:46It
25:46With
25:46You
25:47Decide
25:48When
25:49It
25:50Unfolds
25:50Just
25:52Like
25:52A
25:52Savings
25:53Account
25:53You
25:54Decide
25:55When
25:55Your
25:55Savings
25:56Are
25:56Enough
25:56To
25:56Start
25:57Being
25:58Reinvested
25:59Again
26:02Live
26:03Life
26:04No
26:05Stress
26:08Because
26:09Life
26:11Is
26:12What
26:12It
26:12Is
26:14Life
26:15Is
26:15Life
26:18This
26:19Is
26:19Creations
26:20This
26:21Is
26:21F2F
26:21Life
26:22And
26:23This
26:23Is
26:23Dr.
26:24Ryan's
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