00:01Class is in session.
00:03The way our hair moves is a movement.
00:07See, we set the trends, but our texture is left out of the textbook.
00:12It demands protection.
00:15Heavy is the hand that detangles through this industry.
00:21Reaching for resources crucial to educate our community.
00:27Help us care for our hair.
00:30So everybody in the seat and behind the chair are celebrated and seen.
00:36We gotta thicken the curriculum and rewrite beauty school textbooks with texture.
00:57Ladies and gentlemen, I didn't go to an HBCU and I heard Terence Day talk about a 3.0 student.
01:16Make some noise if you had a 2.0.
01:18That's what I'm talking about.
01:23What about 1.0?
01:25Never mind.
01:27Representing L'Oreal, please join me in welcoming the VP of Diversity, Equity, and Inclusion
01:33for the Professional Products Division, Erica Roberson Peters,
01:38and celebrity hairstylist and global educator, Tippi Shorter Rank.
01:43Make some noise.
01:45Good evening, Essence.
01:47Good evening, Essence Festival.
01:50I love the HBCU love that was being given right before us.
01:54So I gotta shout out my hand to University.
01:57And also my source.
02:01Give it up for Delta Sigma Theta.
02:04All right, I knew they were out there.
02:10All right.
02:11Good evening.
02:12I am so happy to be with you all tonight.
02:15I have the pleasure of leading diversity, equity, and inclusion for the Professional Products
02:20Division of L'Oreal North America.
02:23And I'm super excited to be here on stage with my good friend, Tippi Shorter Rank.
02:29She is a global educator and a celebrity hairstylist to some of the biggest names in the industry.
02:36Some of whom you've seen on the stage, you know, over the past few years at Essence Festival.
02:42Thanks so much, Erica.
02:43What's happening?
02:44Essence Festival.
02:45In addition to all of that, I'm also an advocate.
02:48So for the last three decades, I have been pushing for greater representation within the hair industry.
02:54Yes.
02:55And at L'Oreal, we have a commitment to create beauty that moves the world.
03:02And with that, we have a responsibility to make sure that the professional salon experience is inclusive.
03:09And that's why we want to invite you this evening to be a part of our Texture of Change movement.
03:15And I'm incredibly proud to sponsor, I'm incredibly proud to partner with our beauty industry advocates
03:22to make sure we are educating the next generation of stylists, which by the way are here to help you achieve your hair goals.
03:29So I'd love for you all to pull out your phone and add your name to the conversation by texting Texture to 32519.
03:38Yes, that's right.
03:40And I have to put a challenge out there.
03:43Last night, we were able to double our petition sign-ups.
03:47So we want to invite all of you to be a part of the challenge and really help us to triple those numbers tonight.
03:53So if you can, please, please, text Texture to 32519.
03:59Thank you so much, everyone.
04:01Have a great night and stay beautiful.
04:08Thank you so much.
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