00:00Techno Design is an Indian company based in Dusseldorf.
00:04Its employees design clothing for German and American brands as well as discount retailers.
00:10The designs are created digitally using 3D product visualization.
00:15The designed products are then manufactured in India, China and Bangladesh.
00:21Founder and CEO Rajiv Ranjan, who was born in the Indian state of Bihar, has high hopes
00:27for a free trade agreement between India and the EU.
00:32We believe that some tariffs and customs duties will be eliminated, especially in the textile
00:39sector and other areas as well.
00:42This will create a level playing field with other countries.
00:47As a result, the Indian sourcing market will become even more attractive for us.
00:53So I believe and hope that we will also gain access to more talent.
01:00The city of Dusseldorf has become a magnet for Indian companies.
01:04There are now around 40 of them.
01:06Behind the boom is growing economic cooperation between India and Germany, which also stands
01:12to benefit from the EU trade deal.
01:15The India Competence Centre at the Dusseldorf Chamber of Industry and Commerce supports both
01:20German companies in India and Indian subsidiaries in Dusseldorf.
01:25Project Manager Ferdinand Schleschter sees India as an increasingly important economic partner.
01:31India is a classic service-based economy, so that's where many top Indian companies can
01:37be found.
01:39But overall, the Indian economy is becoming more diversified.
01:43We also have a focus on manufacturing industry and exports.
01:49Sushrut Lughani was one of the first Indian entrepreneurs in the city.
01:53For decades, his family business supplied the fashion retailer CNA.
01:58He hopes the trade deal will open up opportunities, but sees hurdles.
02:02Tariffs is just one aspect.
02:06We have a lot of regulation here in Europe, and many small and medium-sized companies can't
02:13comply with them.
02:15That's another kind of trade barrier, and it needs to be removed so that free trade can
02:20truly happen.
02:25Back at the design studio.
02:26The CEO hopes the free trade deal will boost sales.
02:30He plans to double the number of employees in India to 140 this year.
02:34They'll develop AI systems for fashion design and market analysis.
02:38The company also plans to double its current purchases in India.
02:42Okur để wella.
02:54Back at the design studio.
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