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  • 7 months ago
Как малый и средний бизнес, возглавляемый женщинами, меняет экономику Казахстана

Казахстан становится лидером региона в области женского предпринимательства.

Совместно с MDQ

ЧИТАТЬ ДАЛЕЕ : http://ru.euronews.com/2026/01/14/kak-malyj-i-srednij-biznes-vozglavlyaemyj-zhenshinami-menyaet-ekonomiku-kazahstana

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01:58В результатах созданы международные советы, куда могут обращаться все женщины-предприниматели страны.
02:04То есть основная цель нашего комитета – это как раз-таки развитие женщин.
02:07What steps are being taken to include women from socially vulnerable groups into entrepreneurial activity?
02:14При национальной палате предпринимателей есть тоже успешный проект в поддержку сельских женщин.
02:20Он называется «Одно село, один продукт».
02:22Там, допустим, очень, вроде бы, простой подход, но очень эффективный.
02:26Допустим, очень много женщин в селах, которые занимаются, допустим, шитьем или же сельским хозяйством, своим домашним.
02:34Но у них не было возможности или навыков, или же знаний, чтобы открыть бизнес.
02:40И вот этот проект как раз-таки создан для того, чтобы помочь таким женщинам создать свой бренд, свою упаковку, выйти на внутренние рынки, показать себя.
02:49Этот проект уже несколько лет идет, и у него очень хорошие результаты.
02:53То есть мы видим, как уже такое очень большое сообщество этого проекта особ, и где они каждый раз встречаются на выставках, идет сопровождение.
03:02И эти женщины друг другу помогают, и уже есть им что выставлять.
03:06Вот какой-то такой классный продукт.
03:08Мисс Кулинова, thank you for your insightful answers.
03:11Спасибо большое.
03:11Спасибо.
03:12Спасибо.
03:13One entrepreneur has managed to grow her company several times over, from a small to a mid-sized business.
03:20This is her story.
03:24Leila Irsaliva runs a catering company, serving B2B clients, corporate events, and households, from salads and pastries to full-course meals.
03:32What began as a 65-square-meter kitchen with three staff has grown four-fold to a 40-person team, with plans to expand to 240 square meters by year's end.
03:43She credits government support and the joint Women in Business program with the European Bank for Reconstruction and Development for helping her conduct market research.
04:06The state-run Dammu Fund also provided preferential loans to purchase essential equipment.
04:12Мы тоже выиграли грант.
04:15Нас отобрали от БЦК банка совместно с EBRD.
04:18Сейчас мы заходим в новую программу, где стратегическое планирование на ближайшие три года относительно производства мы будем расписывать вместе с специалистами.
04:28Looking ahead, Leila plans to close the production cycle by venturing into greenhouse farming,
04:33growing her own tomatoes, cucumbers, and leafy greens to meet the growing needs of her catering kitchen.
04:41Since 2007, the Dammu Entrepreneurship Development Fund has provided about 7.6 billion euro in financial instruments to support women entrepreneurs,
04:51backing more than 110,000 projects, nearly 30% of all issued loans.
04:56The government is also working with EBRD to unlock the potential of women-led SMEs through technical assistance and commercial banks.
05:06Joining us to discuss the outcomes of this program is the EBRD's Head of SME Finance and Development in Emerging Markets, Simone T. Atanasovsky.
05:15Mrs. Simone T. Atanasovsky, welcome.
05:20Thank you so much for the invitation.
05:21What economic impact could female entrepreneurship have in Kazakhstan and Central Asia,
05:26and what barriers still prevent women-led businesses from scaling?
05:31Global studies suggest that if women were to participate in economies on equal footing to men,
05:37the world would unlock up to 6 trillion U.S. dollars in additional growth.
05:42And Central Asia and Kazakhstan is no exception to that.
05:45Two main barriers to this.
05:46First of all, women continue to face more obstacles when it comes to accessing financing.
05:51That's due to collateral gaps, due to gender bias in lending,
05:56and also because financial products are just unsuitable for the specific needs and profiles of women.
06:02And secondly, they don't have the same access to business development opportunities.
06:06They have fewer networks, stereotypes, and social norms prevent them from operating in higher growth sectors.
06:15And also unpaid care duties and responsibilities means that they have fewer flexibility and time to actually invest in their business.
06:23Our work here in Kazakhstan is embedded in a global EBRD women in business framework,
06:28which to date has channeled over 1 billion euro of investments into female-led enterprises
06:34and supported over a quarter of a million women across 23 countries.
06:38And here in Central Asia and Mongolia, the program has so far delivered over 360 million U.S. dollars
06:44and supported 115,000 women to date.
06:48How can strengthening women-led SMEs contribute to regional stability, sustainable growth?
06:54We see, based on the global women in business program that we operate,
06:59that actually we see very positive repayment behaviors and positive growth in our women in business portfolio.
07:07And the non-performing loans are actually below the average SME lending rates.
07:12In addition, we see globally that companies that are led by or have more female ownership
07:20tend to have lower bankruptcy rates, are more responsible in taking risks,
07:27and are also a lot more crisis resilient.
07:30And beyond that, we know that women are more prone to invest into or reinvest into communities.
07:37They are more consciously aware of the environment.
07:40And overall, therefore, their contribution has a broader socioeconomic impact,
07:46including on sustainability.
07:48Mrs. Simone Tejas-Onozowski, it was such a pleasure having you.
07:51Thank you so much for the invitation.
07:54Bye for now, and see you in the next episode of EastWest Connect.
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