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00:03Alphabet's in-house Tensor Processing Unit chips are emerging as a potential new revenue engine
00:08as analysts project strong demand and a sizable market opportunity, according to Benzinga.
00:13The chips have helped drive a 31% rally in Alphabet shares this quarter,
00:18and analysts told Bloomberg that TPUS could become a major revenue driver.
00:23Gil Luria of DA Davidson said that TPUS could eventually surpass Google Cloud in value,
00:28and Morgan Stanley estimates that 12 million units could add roughly $13 billion to Alphabet's revenue by 2028.
00:36Alphabet signaled possible external TPU sales through a multibillion-dollar supply agreement with Anthropic
00:41and reported discussions with Meta.
00:44Google shares were up 0.65% at $321.70 pre-market on Thursday.
00:50For all things money, visit Benzinga.com.
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