India puts a $38 billion price tag on Apple

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00:00India puts a $38 billion price tag on Apple.

00:05Apple loves premium prices.

00:07Now, India could flip the script with a premium bill,

00:10possibly up to $38 billion.

00:13Here's the drama.

00:14In 2024, India upgraded its competition law

00:17to base antitrust fines on global revenue,

00:20not just money made inside India.

00:23For Apple, it's like switching from a parking ticket

00:25to a percentage of your life savings.

00:27The case itself isn't new.

00:30Apple has long been under investigation in India

00:32after complaints from Match Group and local developers

00:35that App Store rules are a velvet-roped nightclub

00:38taking a 30% cut and forcing Apple's payment system.

00:42Apple says it's just maintaining quality and security.

00:45Developers say they're being taxed for existing.

00:48Sensing risk, Apple filed a preemptive legal challenge

00:51in the Delhi High Court before any penalty was finalized.

00:54Apple's main argument,

00:56it's unfair to calculate fines using global revenue

00:58when the alleged misconduct only happened in one country.

01:02In other words, punish me locally, not globally.

01:05But here's the awkward part.

01:07Apple loves being global collecting fees,

01:09not when paying them.

01:11India, meanwhile, claims its law protects competition

01:13and empowers local developers.

01:15But it also makes India look like a regulatory heavyweight

01:18that isn't afraid to poke trillion-dollar companies.

01:20That $38 billion headline is a PR accessory,

01:24even if no one ends up paying for it.

01:26There's also a geopolitical subplot.

01:29At the same time, it's flexing its regulatory muscles.

01:32It's like inviting Apple to build factories

01:34while also threatening to find it into orbit.

01:37India is positioning itself as a manufacturing hub for Apple,

01:40with parts of the iPhone 16 production already shifting there.

01:44Meanwhile, developers are just stuck in the middle,

01:46watching two giants wrestle.

01:48Companies like Match Group want more freedom

01:50over payments and customer data.

01:52Apple wants to keep its services revenue engine humming.

01:55Regulators want influence.

01:57Everyone wants leverage.

01:59Investors are observing because this isn't just about India.

02:03If global turnover fines become trendy,

02:05regulators in Europe, Japan, or even the U.S. might follow.

02:16Investors are observing because of the US government's

02:33increase in independent services.

02:33If global turnover will be transferred to the US government.

02:35The US government will be transferred to the US government's

02:38which will continue to work via a global network.

02:41You can see that in our markets are going on the right now,

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