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2026 Ginebra Calendar Girl talks about her 'moment'

Sue Ramirez talks about her journey from GSM Blue ambassador to the 2026 Ginebra San Miguel Calendar Girl. In her official launch, she revealed how she prepared for the role, the challenges she overcame, and why this moment meant so much to her.

VIDEO BY IZA IGLESIAS
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Transcript
00:00There's a family that requires,
00:10a man comes to rich players trying to steal some money.
00:19And I see a family that tells me that it is a child for real suicide,
00:26Anak may alis, nagbabutang siya nataklak.
00:30Well, it feels very empowering.
00:34More than anything.
00:35When they told me yung concept is magiging the siren,
00:39natuwa talaga ako because it embodies strength and confidence
00:45and also authenticity na talagay namang
00:49those are the values that I uphold and I've worked for for a long time
00:53para ma-embrace ko talaga over the years.
00:56And I think being a calendar girl is not just about being sexy.
01:01It's owning your power, your voice, your story,
01:06and being called the siren feels like a badge of honor to me.
01:11Na parang, yes, this is me, this is Sue, strong, feminine, and unapologetically, mm.
01:19Fearless, sabi mo nga, right?
01:21Well said, I have to say. I have to say, absolutely well said.
01:25Alright, so you were a, we saw it earlier, you were a member of the Inebra San Miguel family
01:29for six years as a GSM Blue endorser.
01:32I think you've embodied the spirit, the fun attitude,
01:35and we'd love to, we'd love to see you be part of that family
01:39and that relationship has grown.
01:41And here you are finally crowned and carrying the most shebang.
01:45Deeper, deeper talaga.
01:47Oh.
01:48I really feel like I have a bigger responsibility now.
01:51It's not just GSM Blue that I'm bringing.
01:54Though sobrang grateful ko, I've worked with GSM Blue since 2018.
01:57So imagine it's 2025 now and I'm still part of the Inebra family.
02:01Pero this time, ah, mas malaki na talaga yung responsibility ko.
02:07Hindi lang to, Inebra San Miguel na adak.
02:11Hindi lang to yung basketball, di ba?
02:13Grabe na, ah, hindi mo siya tumabigat yung crown, ha?
02:16Um, it's not just, ah, the brand of alcohol.
02:19It's, it's a basketball team.
02:21And it's the whole family of Inebra San Miguel
02:23that I'll be finally, you know, bringing to everybody.
02:27So I think it's, it's a much, much bigger responsibility for me.
02:31So when I found out, of course,
02:34I gave myself a pat on the back.
02:35And parang, sinabi ko na, wow girl, I made it!
02:40I made it!
02:42Never say die!
02:43Never say die!
02:44Never say die!
02:46I manifest mo at mapupunta talaga sa'yo.
02:48And of course, tinitingnan ko rin po itong chance na to
02:51as a big, big blessing to me.
02:54You know, after years of having very beautiful, um,
02:58calendar girls in the past,
03:00ngayon, it's my time to shine!
03:02And, di ba, um, I'm so privileged and honored
03:05and very, very proud naman, as always,
03:08to be a part of this family.
03:09Well said again, and I think you're bringing your character,
03:12your unique take to the spirit of the calendar girl.
03:15Like we said, the calendar itself is, it's a cultural icon.
03:20It's really, as Filipino, as Filipino-Indian.
03:23So this is a big responsibility,
03:25and we are happy that you are the one embodying the spirit of the calendar girl.
03:29I am most happy, yeah, about this.
03:31I am most happy, yeah, about this.
03:33For more information, visit our website.
03:37Do you have any questions?
03:39Let me know.
03:41Please, I am so happy, yeah.
03:43Let me know.
03:45We will be right back.
03:47We will be right back.
03:47We will be right back.
03:49The calendar is a great map.
03:51We will be right back.
03:53We will be right back.
03:55We will be right back.
03:57We will be right back.
03:59We will be right back.
04:03You
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