Wizyta Realu Madryt w Kazachstanie wywołuje gwałtowny wzrost międzynarodowej turystyki

euronews (po polsku)

Wizyta Realu Madryt w Kazachstanie wywołuje gwałtowny wzrost międzynarodowej turystyki  Jako najbardziej wysunięte na wschód miasto goszczące UEFA, Ałmaty powitało Real Madryt w historycznym meczu, który wywołał gwałtowny wzrost turystyki międzynarodowej i podkreślił potencjał turystyki sportowej Kazachstanu.   We współpracy z MDQ  CZYTAJ WIĘCEJ : http://pl.euronews.com/2025/11/05/fc-kairat-z-almaty-debiutuje-w-lidze-mistrzow-ku-uciesze-kibicow-z-kazachstanu  Zasubskrybuj nasz kanał.Euronews jest dostępny na Dailymotion w 12 językach

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00:00Przeging East and West, Kazachstan wstą w spotkanie europejskiej futbolki.

00:05For the first time, an unexpected draw brings Real Madrid,

00:09one of the world's most titled teams, to face Almaty's futbol club – Kairat.

00:14This game takes the Champions League to its easternmost point ever

00:18and could redefine Kazakh futbol identity.

00:21Welcome to Kazakhstan! Welcome to Modern Nomads!

00:30Surrounded by the awe-inspiring Tianshan Mountains, Almaty in south-eastern Kazakhstan

00:36is more than 6,000 km away from Madrid, home of the legendary futbol club.

00:42Now the city opens its doors to a top-tier team and gets ready for the big game.

00:48Our stadium is unique. It has the foundation of a landfill,

00:52which is filled with artificial molecules of 20 cm.

00:57which allows the air to be strong and stable to any load.

01:01In any climate conditions, this air is ready to take any match.

01:08Tickets for the match sold out in just 4 hours.

01:11Nearly a million fans queued online, hoping to get in.

01:15But only 22,800 were lucky enough. That's all the stadium can hold.

01:21And the excitement is easy to understand.

01:23Real Madrid is one of the world's top football teams.

01:27After the Real Kairat match was announced, KazNet exploded with speculation.

01:31Would Kylian Mbappé come to Kazakhstan?

01:34Soon social media was flooded with AI-generated clips of Mbappé in traditional Kazakh robe, tasting local dishes.

01:41In Kazakhstan, such gestures show respect for honored guests.

01:45Some businesses took it even further, using playful Mbappé memes to promote their products.

01:51Like this one.

01:53It wasn't just the fans who went wild over Real Madrid's visit to Kazakhstan.

01:57The players of Almaty's Kairat football club did too.

02:00Concerns that Kylian Mbappé might skip the trip were quickly dismissed.

02:08He arrived in Almaty with Real Madrid's star-studded squad.

02:12The city is bubbling with football fever.

02:14And for one day, it's painted in yellow and black, the colors of the local team.

02:19Guys, who are you rooting for tonight?

02:25Kairat!

02:28Hey guys, who's going to win tonight?

02:30Kairat!

02:32Fans found different ways to show their hopes.

02:35Some bought merchandise, others painted their faces.

02:38Everyone wanted to show their faith in the team.

02:41As for me, I'm a journalist, so I'll stay neutral.

02:44Emotions kept rising as the match drew closer.

02:47Roads were blocked and the entire perimeter was packed with people.

02:51Lines stretched far beyond the stadium.

02:54Did you get a ticket?

02:55We couldn't buy a ticket since it was a huge amount.

03:00But we have a chance to buy it right now.

03:04The ticket is for me.

03:07I've been 17 years old.

03:09If I'm living with Real Madrid, I'm going to win.

03:13I won't win.

03:14I won't win.

03:15I won't win.

03:16I won't win.

03:17Despite the dramatic loss to Real Madrid, Kazakhstan gained something far bigger.

03:21A surge of global attention that's already boosting sports tourism.

03:26According to our data, Almaty was hosting about 5200 tourists at one time during this game between

03:40and Cairo and Real Madrid.

03:42Mostly coming from China, it was the top one next to Russia, India.

03:48We can count this as an immediate effect, which generated roughly about US$7 million to the economy of the city.

03:58And it's not just about major sports.

04:01Marathons have become another engine of sports tourism in Kazakhstan, with many events now drawing international participants.

04:08This year, the Almaty marathon brought together 16,000 runners, including nearly 1,500 from abroad.

04:15Set against the city's iconic mountain backdrop, the race feels both demanding and accessible.

04:21Smaller events may attract fewer people, but they are no less authentic.

04:26October is low season for Turkestan.

04:28Only 2,000 runners attending this marathon in Turkestan.

04:33But these 2,000, most of them coming from neighboring countries and from other cities of Kazakhstan.

04:40And it helps to support the tourism business during this off-peak season.

04:45Big or small, these events are putting Kazakhstan on the global sports map, turning casual visitors into returning travelers

04:53and inspiring many to choose the country for their next adventure.

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