00:00Transcribed by ESO, translated by —
00:30Congratulations from all of us at the Baby Einstein Company.
00:36As a mom, I know you want the very best for your new baby.
00:40There are so many new things to do and choices to make.
00:43While this sometimes seems like an overwhelming task, Baby Einstein can help.
00:48Baby Einstein products are just wonderful.
00:51We sit down together. We explain the colors. We explain the toys.
00:56You're invited to share the Baby Einstein Collection with your little ones.
01:01Probably the most important thing that we've done is to encourage parents to sit with their children,
01:06to interact with their children, to dance with their children.
01:09The Baby Einstein Company is an award-winning interactive collection of videos and DVDs,
01:15CDs, books, and discovery cards that exposes your baby to music, art, language, science, and nature
01:22in a playful, enriching way.
01:24We make videos that are meant to be used as tools to inspire your child to get up and clap
01:30their hands with their mom or dad.
01:33An apple.
01:34That's right. That's an apple.
01:36Together, we're able to point at things on the screen, and he's able to tell me what they are.
01:40Also, by using the books, we're able to know what things are, and he's able to repeat them.
01:46He could focus into that video because of the music coming out, and the colors are so vivid.
01:54We try to look at the world through a baby's eyes.
01:57We do it through our music.
01:58In Baby Beethoven, for example, we have taken the music of Beethoven,
02:02which is timeless and classic and beautiful, and like Baby Mozart,
02:05we've re-orchestrated it in a way that's appealing to babies.
02:08We use art to teach color to children in really fun, silly ways.
02:12In Baby Newton, we try to take teaching shapes and make it part of our world.
02:18What's a circle? What's a square? What's a triangle?
02:22One of the greatest ways to introduce children to language is through poetry.
02:26In Baby Shakespeare, your child's being exposed to the flow of language
02:29and the rhythm and cadence of language.
02:32The first video, Baby Einstein, was meant to expose children to the sounds of foreign language.
02:37Un, deux, trois.
02:39There were so many great animals to teach.
02:41The Neighborhood Animals video breaks down animals that you would find in your environment.
02:46The kind of animals you see when you're out walking in the park with your child.
02:50World Animals was taking animals into a part of the world that we might not see,
02:54the way that they are in nature.
02:57What's a monkey say?
02:58Ooh, ooh, ah, ah.
03:00As moms, we're all looking for help.
03:02I mean, all of us, you know.
03:04And if a mom tells you, try this, it works, you automatically try it if you're a mom.
03:08We started when he was pretty young, probably seven, eight weeks old.
03:12And he'd go through a fussy period, it would calm him down.
03:14Jack is two and probably used them since he was just a few months old.
03:19He has been watching Baby Einstein since he was born.
03:22I'm expecting right now, and I'll be using it when the baby's born, as soon as he's born.
03:28Or he or she.
03:29When a baby smiles at you, or a baby laughs, you have to smile back.
03:34It's just the greatest.
03:37Now that you've heard from moms and know a little about Baby Einstein,
03:41we want to share some highlights from our collection.
03:43We hope you'll enjoy them with your baby.
03:46First, take a look at our award-winning video, Baby Mozart.
03:50It offers classical music re-orchestrated just for little ears,
03:54along with intriguing visuals that will delight your baby.
03:57Enjoy the show.
09:18Congratulations again from all of us at the Baby Einstein Company.