Na szczycie Innovation by Design w Dosze zaprezentowano przyszłość kreatywności
Szczyt Innovation by Design w Dosze zgromadził globalnych twórców, aby zbadać, jak sztuczna inteligencja, zrównoważony rozwój, moda i architektura na nowo definiują design, udowadniając, że Katar kształtuje przyszłość kreatywności i innowacji.
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CZYTAJ WIĘCEJ : http://pl.euronews.com/2025/10/09/na-szczycie-innovation-by-design-w-dosze-zaprezentowano-przyszlosc-kreatywnosci
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00:00This is not just about design from a single sector or a single industry.
00:06We have people from across the board.
00:08Artists, developers, film makers, jewelry designers.
00:12I think that really offers us a holistic approach
00:15into what design can bring to life, to an equation.
00:21Doha is rapidly becoming a global hub for creativity
00:24and the Innovation by Design Summit is proof.
00:27But it's more than just a celebration of design.
00:29It's a launchpad where bold ideas turn into real-world impact.
00:37This interactive forum has quickly become a must-attend event,
00:41bringing together the brightest minds in design, business, and innovation.
00:45Doha Design District is one of the initiatives that can share a property initiative
00:49to enhance the design talks and also to be the catalyst for the movement.
00:54We need to engage the young talents with the new ideas
00:57and also to support them and create this platform to come up with a solution
01:01how we can solve a number of issues that is tackling architecture, sustainability, technology,
01:06the product design, tourism.
01:08This year's edition highlighted how new tools like AI and quantum computing are redefining the creative process.
01:18Jeroen Vandermost creates art pieces that have been exhibited in museums worldwide.
01:23This age which we're at, this fully digital age, you know, I believe in the power of events like this,
01:29which truly are about, you know, human connection and human engagement together again.
01:34And I'm an artist, digital artist working with all sorts of new technologies.
01:38What you do is create installations, so computer systems that can create images on their own.
01:44So this could be all sorts of new versions of old master paintings that are created by artificial intelligence.
01:51But also a bigger project that I've worked on over the past two years is that we use artificial intelligence
01:57to create Prada-like commercials for potatoes and broccoli.
02:03And that's AI is creating all sorts of luxurious imagery based on these vegetables.
02:09Beyond technology, tough conversations were had tackling architecture, sustainability, tourism and product design.
02:16Speakers emphasized that innovation isn't just about aesthetics.
02:20It's about solving some of the world's most pressing design challenges.
02:24Too many offices in Kuwait and in the region offered the same services, sort of this kind of traditional engineering approach.
02:30We wanted to kind of step into the shoes of a more boutique focused architectural studio,
02:36more aligned with higher end design and something that I thought was missing in the region and in the markets.
02:43Panelist and Saudi content creator Manal Marvelous brought her unique perspective to the summit, drawing on her experience in fashion and lifestyle.
02:52Even though they're from like different sectors from like the design perspective, it was very informative, very helpful for me.
03:00Today I'm going to talk about like content creation and how to deal with brands and how to add the human side with the creative side in your content.
03:09I create content strictly around fashion and lifestyle.
03:13I don't have a team, I have myself. I made pants out of like bandanas. I cut bandanas and I created like actual functional pants.
03:22I created an outfit for a Saudi actress, Kharia Abulaban. Me and my friend, we used threads and we tied them together in like a big fishnet and we created a full jacket, a very colorful jacket.
03:35And we created it that way. So when she moves or dance, everything moves with her.
03:42The summit attracted some of the most creative visionaries in the industry, including Christelle Bashara, a boundary pushing contemporary artist known for her captivating multidimensional works.
03:52Christelle's bold artistic vision has earned her global recognition with collections showcased from Tokyo to Miami.
04:00I create limited editions and I went beyond the canvas to create immersive experiences, taking my art into immersive spaces that surround people and creating projects, very immersive projects.
04:14I combined a unique style that works perfectly digitally and traditionally.
04:20So technology for me, it serves to evolve and develop my work in my business as an art studio.
04:27The most expensive, it would be around $16,000. It's an original painting.
04:34But then the second most, it's one NFT that went to $13,000. And this is for a digital file.
04:42From sustainability to social impact, this year's Innovation by Design Summit brought bold ideas to the forefront, making one thing clear.
04:50Cutter isn't just showcasing design. It's using it to drive business, innovation and a vision for the future.
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