00:00The World Cup is coming to New York next year and as a lifelong foo- sorry, soccer fan, I couldn't be more excited.
00:20But are any working class New Yorkers actually going to be able to watch the matches?
00:23Presale starts tomorrow and for the first time FIFA is using dynamic pricing where they're going to figure out in real time how much they can get away with for charging a ticket.
00:32The tickets can be resold on an official FIFA platform with no price cap.
00:35That means you can buy a ticket for $60 and sell it for $6,000.
00:38And unlike the last three World Cups, there's nothing set aside for residency.
00:42What this all means is the biggest sporting event in the world is happening in your backyard and you'll be priced out of it.
00:47That's why I'm calling all soccer fans to go to zahran4nyc.com forward slash game over greed to demand FIFA and dynamic pricing.
00:56Place a cap on resale prices and set aside 15% of tickets for local residents at a discount.
01:00Let's call this price gouging what it is.
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