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Top NFT Fashion Trends
Decentralised News
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6 days ago
Top NFT Fashion Trends
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Learning
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00:00
this video we are going to be looking at the top nft fashion trends out today so let's look at some
00:08
of these real quick so rtfkt which is a luxury brand with a virtual sneaker drop so the brand
00:18
was established in 2019 it became a specialist in selling virtual sneakers in early 2021 the
00:24
business had a collaboration with fay wushes a popular crypto artist who was only 18 years old
00:31
at the time he designed the three virtual sneakers where bidders could try on the sneakers through
00:35
snapchat and then enter an auction to purchase after the highest bidder also had a chance to
00:40
obtain a physical pair of the sneakers to wear in real life the collaboration lived up to the hype
00:44
600 pairs of sneakers being sold in under seven minutes reaching about 3.1 million since then
00:50
rtkft has made developments to their lineup by partnering with the fabricant to create a new
00:58
collection of several virtual items receiving about 8 million dollars in their latest round of
01:03
fundraising nike plans to serve and grow rtfkt's creative community and extend nike's digital
01:10
footprint through them as well so that is number one on the list gucci is another one of course the
01:16
first major luxury retail fashion house selling nfts gucci has become the first luxury brand to delve
01:22
into the foray of nfts the iconic fashion house nfts um was not obviously styled after the uh fashion
01:30
goods but rather a film in uh inspired by iria collection in collaboration with uh lesandro michelle
01:36
a four minute film was sold at christie auction for about 25 million u.s 25 000 million usd
01:42
so which is uh quite interesting um yeah and uh you've got also fashion week now obviously look
01:50
you're doing to uh a lot of things with nfts since the covid pandemic fashion week did change to a
01:55
digital uh format with nfts obviously playing a major part the french fashion and haute couteau
02:00
um federation partnered with uh arianne platform to create nfts that could be exchanged in the 2022 men's
02:08
fall summer fashion week in paris and other high fashion exhibitions as well these tokens allow
02:13
its users to actually view exclusive fashion one of them from being framed from framed fashion digital
02:19
artist richard haynes and i could also say that that could be the introduction of nfts during fashion
02:25
week uh and uh this is something that's introducing a new paradigm to what the fashion industry is doing
02:31
to incorporate nft art so louis vuitton also has the nft collecting game so celebrating the founder's
02:37
anniversary um on july august 4th actually um uh this is what we're looking at last year then and
02:43
louis vuitton did combine fashion and technology uh also introducing louis the game an adventure style
02:49
game where players have to traverse through a dollhouse belonging to vivien apart from that players
02:54
also travel to different lands to collect 200 candles representing 200th anniversary the adventure
02:59
featured 30 hidden nfts with 10 nfts in collaboration with people popular nft artists nfts in the game
03:06
are open for collection also to the public so um yeah of course you know you've seen the overpriced
03:12
scannable hoodies that allow uh owners to show off their nfts as well so this hoodie is being uh you've
03:17
seen hoodies being sold in the nft platform block party uh one actually sold for 26 000 usd which is
03:23
uh interesting dossier in gabbana automoda uh called collation genesis nfts on unxf as well
03:30
they did loan a launch a nine-piece dg dng uh collection of our venice fashion auctioned um
03:37
uh for uh buyers as well and each of those nfts not only received the physical versions but of course
03:43
items that were exclusive to that uh event you've got our oros boros as well doing something in fashion
03:49
h m loop island recycling machine on uh animal crossing as well the fashion giant uh also geared
03:55
towards this uh sustainability initiatives uh teamed up with the animal crossing to promote the
04:00
recycling game uh festival station and uh the brand creates an initiative that encourages customers
04:06
to reuse remake and recycle in the physical world uh and they are using nfts to do this let me know
04:12
what your thoughts are if you're a fashionista i'm not really very fashionable myself but i just
04:16
thought this was an interesting article to share with you guys like share subscribe turn on the
04:20
notifications i'll see you in the next video peace
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