The Better Business Bureau issued a warning to online shoppers after dozens of people reported they've fallen for scams when trying to buy popular Labubu dolls online and, in some cases, lost hundreds of dollars.
The easiest way to ensure the purchase of an authentic Labubu is to shop directly through the Pop Mart Amazon store of popmart.com, which does provide advance warning of new product drops but the dolls often sell out quickly. If shopping elsewhere, Alyssa Parker with the Better Business Bureau of Eastern Carolinas told ABC7 what to look for: "One of the telltale signs is the fact that the real Labubu has nine teeth. Their face is a specific color and actually has an authenticity stamp on the bottom of their foot," she said. "The fake ones will not have that; they may have a different number of teeth in their face, maybe a little bit of a different color." Authentic toys also have a QR code on both the box and the wash label, which will direct owners to a verification page when scanned. Authentic packaging also has a 3D, holographic sticker with "POP MART" clearly printed on the box, while fake ones may have flat, dull, or poorly printed holograms, along with blurry or misaligned QR codes.
Read the full story on Forbes: https://www.forbes.com/sites/maryroeloffs/2025/08/06/fake-labubus-are-costing-customers-hundreds-of-dollars-heres-how-to-spot-a-lafufu-scam/
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00:00The Better Business Bureau Scam Tracker has 76 reports from people who thought they were purchasing authentic Lafoufous, but they turned out to be counterfeit dolls known as Lafoufous, or they didn't receive anything at all.
00:12Lafoufous are small plush toys that have been made by Popmart since 2019.
00:16Lafoufous have skyrocketed in popularity, in part, thanks to endorsements from celebrities and through TikTok unboxing videos that shot them to viral fame.
00:24And while some people are buying knockoff Lafoufous by accident, others are knowingly looking to buy Lafoufous, and the counterfeit market is booming.
00:32The search for Lafoufous has risen by 149% in the last month, USA Today reported.
00:38Customs offices in China seized nearly 49,000 suspected Lafoufous in recent weeks, the Washington Post reported, and another 200,000 fake Lafoufous goods were seized in Ningbo in April.
00:48The Better Business Bureau warns customers to be wary of too-good-to-be-true deals, read customer reviews, search any new website on the Better Business Bureau Scam Tracker, and use traceable payment methods, like credit cards, instead of peer-to-peer payment apps.
01:03Alyssa Parker with the Better Business Bureau of Eastern Carolinas told ABC7 what to look for.
01:08Quote,
01:08One of the telltale signs is the fact that the real Lafoufous has nine teeth.
01:13Their face is a specific color and actually has an authenticity stamp on the bottom of their foot.
01:19Authentic toys also have a QR code on both the box and the wash label, which will direct owners to a verification page when scanned.
01:26Authentic packaging also has a 3D holographic sticker with Popmart clearly printed on the box.
01:32The easiest way to ensure the purchase of an authentic Lafoufous is to shop directly through the Popmart Amazon store or Popmart.com, which does provide advance warning of new product drops, but the dolls often sell out quickly.
01:45For more on this story, check out the article at the link in the description.
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