00:00Hello everyone, in today's video, we will explore how digital marketing helps rebranding success,
00:06let's get into the video. Rebranding is more than just changing your logo or appearance.
00:13Digital marketing helps you clearly share your new message, reach the right audience online,
00:18and make sure customers actually see and understand the change, so your brand stays relevant and
00:23noticed. Amul, a well-known Indian dairy brand since 1946, refreshed its packaging and introduced
00:31new products. They also updated their mascot, the Amul Girl, and used social media and digital ads to
00:37connect with younger customers. This helped Amul stay popular and attract more buyers.
00:45Digital marketing helps your rebranding by reaching more people online,
00:48building trust through regular updates, and showing you which ads work best.
00:53It is also more affordable than traditional TV or print advertising,
00:57making it a smart choice for promoting your new brand.
01:01A strong brand includes a clear logo, a mascot that connects with people,
01:06and a tagline that shows what the brand stands for. It also uses consistent colors, a unique voice,
01:12attractive packaging, and offers good customer experience and support to build trust and recognition.
01:18Digital marketing supports your new brand by sharing updates on social media,
01:24updating your website to reflect the new look, sending emails to inform customers,
01:29and using online ads to reach the right people. This helps spread your new message quickly and clearly.
01:36Digital tools help measure rebranding success by tracking website visitors,
01:40social media engagement, ad performance, and email responses. This data shows what's working and
01:47guides improvements for your marketing strategy. Using the same logo, colors, and message everywhere
01:54helps people recognize and trust your brand. Regularly sharing useful content like blogs and videos
02:00keeps your audience engaged. Digital marketing makes it easier for your new brand to grow and succeed.
02:06If you enjoyed this video, please like, share, and subscribe. Don't forget to visit our website,
02:16eflot.com. See you next time.