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  • 6 months ago
Ronald Carabay specializes in turning websites into high-performing digital assets. Known for his strategic mindset and hands-on approach, he partners with clients to craft custom SEO campaigns that align with business goals and outperform the competition in today's digital landscape.

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Transcript
00:00Have you ever wondered what factors drive your customers?
00:03If not, then now is the right time to tune your business strategy by unleashing the power of technology.
00:10There was an estimate of 3.5 billion internet users worldwide in 2016, which has rapidly increased.
00:17According to Cisco, 82% of consumer web traffic will consist of video by 2020.
00:23People also love sharing videos, hence why they are using video marketing in combination with social media to reach a wider audience.
00:3343% of companies are using a video as part of their content strategy.
00:3875% of smartphones owners watch videos online on their phone.
00:4380% of consumers buy a product after watching a video.
00:4790% of consumers click links after watching online videos.
00:51Video is a fantastic opportunity to produce content that informs, engages, and converts.
00:58Here are top 3 reasons why video marketing works.
01:011. Video increases your rank.
01:054 billion hours of videos are watched every month on YouTube.
01:08Since Google now owns YouTube, there has been a significant increase on how much videos affect your search engine rank.
01:15How?
01:16Video increases the time spent by visitors on your sites.
01:19This signals the search engine that your site has good content.
01:232. Video builds trust.
01:26Trust is the foundation of conversions and sales.
01:29Some consumers still have fear of buying products or services online.
01:34However, video increases confidence of consumers to purchase online products and services.
01:39How?
01:40Promotional videos create a sense of individual approach.
01:44Explanatory videos is not directly selling, but allows people to come to you by providing them interesting and useful information.
01:513. Video explains everything.
01:55Do you have a new product or service?
01:57Are you trying to explain a different concept?
01:59Consumers learn more about a product or service after watching an explainer video.
02:04How?
02:05Animated videos can bring concepts to life.
02:08Animated videos can explain the step-by-step process of a certain service.
02:13Animated videos can explain all the benefits.
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