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Glanzvolle Modelle: Schmuck in Katar

Begleiten Sie Qatar 365, wenn das Team den Luxus-Einzelhandelssektor Katars auf der 21. Ausgabe der Schmuck- und Uhrenausstellung in Doha erkundet und die zeitlose Handwerkskunst bewundert, die im Museum für Islamische Kunst in Doha ausgestellt ist, wo einige Schmuckstücke Jahrhunderte alt sind.

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LESEN SIE MEHR : http://de.euronews.com/2025/05/28/glanzvolle-modelle-schmuck-in-katar

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00:00Adil Halim
00:27On this episode, we're back at the Doha Jewelry & Watches exhibition.
00:31The world-renowned luxury event has returned to Qatar for its 21st edition.
00:36I'll explore how watches can be both functional and fashionable
00:39as I try on some of the most cutting edge and high-end designs on the market.
00:44But first, Ioana Hu's goes window shopping at some of the most established international jewelry brands.
00:52It's glitz, it's glamour, but above all, the Doha Jewelry & Watches exhibition
00:56is a treasure trove of craftsmanship and some of the world's most dazzling designs.
01:01Once a diamond in the rough, over the past two decades,
01:04the prestigious event has grown into one of the most celebrated exhibitions in the market,
01:08cementing Qatar's position as a luxury tourism destination.
01:13Doha Jewelry & Watches exhibition hosts more than 500 brands from all around the world, from about 32 countries.
01:21And we are talking about Qatar.
01:23We are talking about not only a destination attraction when it comes to the entertainment and festival,
01:28but also we are talking about the luxury tourism.
01:31We want to showcase the readiness of our infrastructure,
01:35hosting such kind of a bigger project that definitely brings visitors
01:39and those who have the enthusiasts to learn more about the luxury that awaits them inside.
01:44There are plenty of up-and-coming designers here hoping to bedazzle visitors
01:49and make a name for themselves in the jewelry industry.
01:51But some of the biggest stands have been reserved for brands that have been around for decades
01:55and some even centuries.
02:00One of the exhibition's crown jewels, the Tiffany & Co. Pavilion,
02:04an American luxury jewelry house founded in 1837.
02:08Middle East is an incredibly important market because of the passion, the knowledge,
02:13the history that really is born from the Middle East.
02:16Luxury is a way of life here. Tiffany & Co. has been a great part of it
02:20and it's a very important market to us because of the incredibly important clients that we have here.
02:24So this is really about showcasing the best of what Tiffany & Co. has,
02:29which are exceptional diamonds, colored gemstones and of course pearls.
02:33The highlight of the Tiffany & Co. Pavilion is this display,
02:36a collection of jewelry that is all about celebrating the natural heritage
02:40and pearl diving traditions of the Arabian Peninsula.
02:44We are extraordinarily proud to be featuring some exceptional pearls
02:49that are really we're bringing back home. They're from the Gulf.
02:54They're in incredible creations featuring diamonds inspired by the great Jean Schlumberger,
02:59who's one of our iconic designers at Tiffany & Co. and really features incredible silver, near white,
03:06large, beautiful pearls that really highlight the unique nature of these beautiful gemstones.
03:12While many of the exhibition's jewelry pieces are unique and exclusive,
03:17the yearly event is accessible for all free of charge.
03:21Meaning that for five days, visitors can come to admire the beauty on display
03:25at the Doha National Convention Center, whether you're here to spend big
03:29or just have a little browse like me.
03:31Now from an annual temporary exhibition to a permanent collection,
03:38I've come to the Museum of Islamic Art to check out some extraordinary pieces of jewelry.
03:43To help us understand the significance of these precious stones,
03:46I sat down with Dr. Muniya Shekab-Abudaya,
03:50Mia's Deputy Director of Curatorial Affairs.
03:53Some of those daggers, and that's the finial.
03:57Dr. Muniya, the museum hosts an expansive jewelry collection,
04:00with pieces that come from all over the world.
04:02In terms of numbers, how many pieces do you have here and where do they come from?
04:06So the Museum of Islamic Art holds a collection of approximately 500 jewelry pieces,
04:12which is actually a fairly small part of the collection,
04:15if we think of the total number being approximately 12,000 pieces.
04:20On display, there's around 150 pieces of jewelry from Morocco, Spain,
04:27all the way to Southeast Asia, Indonesia, the Philippines even.
04:32So it really shows the diversity of pieces that are being produced in the Islamic world,
04:38from the 9th century all the way to the 20th century.
04:43So it's a wide range of the Islamic world.
04:45Are there some commonalities or stark differences you see when you kind of compare the pieces?
04:50There's actually a lot of differences because it shows that there's a syncretism between indigenous techniques
04:59and any of the jewelry that would have been already produced in specific regions of the Islamic world,
05:08and how it's been reused and refined in the Islamic period.
05:14So for example, if we look at Spanish jewelry from the medieval period,
05:18it shows very much an influence of what was produced in Europe.
05:23And same in Indonesia, for example, you have a lot of use of techniques that already belong to Southeast Asia
05:30and to Indonesia in particular in previous periods, before Islam was introduced in these regions.
05:37So some of the pieces come from the Islamic world from the 8th to the 13th century.
05:41Around the time when Iran was expanding its political influence and becoming a key player.
05:47How did this influence Iranian art?
05:49The 8th to the 13th century was a very pivotal period for not just Iran,
05:56but also Iran and Central Asia in terms of jewelry making.
06:00And I would say that it's very close to what has been produced in Egypt and Syria
06:05between the 9th and 12th century in terms of techniques at least,
06:10because they would have been using some of the antique techniques,
06:14but would have refined them.
06:16So you find a lot of gold that would have been used at that time,
06:20with a little bit of enameled metal work as well,
06:24which would have been combined with precious stones and jewelry making.
06:28So, of course, this is the medieval period for the entire Islamic world is a time when the techniques
06:37and the production of jewelry has been very influential, I would say, for the later centuries.
06:44Now we're in the South Asian gallery.
06:46One of the most famous pieces here is the Varanasi style diamond necklace.
06:51The Varanasi necklace has been done in North India.
06:54It's really representative of South Asian jewelry during the Mughal period.
06:59So it is set with very precious stones, including diamonds,
07:03and diamonds were really part of the production in India.
07:08In general, South Asia has been very prolific in jewelry making,
07:14using precious materials such as jade that would have come from China and Eastern Asia.
07:20They would have been using as well emeralds that come from Colombia,
07:24that were coming from through the Portuguese trade and later on with the British trade.
07:29And then you have the use of spinels.
07:31We have a few pieces here in this gallery, which people confuse with rubies,
07:36because they are a bit red, but they are actually pinkish red.
07:41They're not exactly as red as rubies.
07:43And spinels would have come from present-day Bangladesh or present-day Sri Lanka,
07:48which were also somehow part of South Asian dynasties.
07:52And so this would have been traded into present-day India to make those jewelry pieces.
07:59The hope is by hosting a platform where a diverse range of exhibitors are under one roof,
08:07Qatar will continue to establish itself as a leading destination for luxury shopping.
08:12I got a chance to check out some incredible timepieces on display.
08:16For Maha Al-Ferdan, the Doha Jewelry and Watches exhibition has a special place in her heart.
08:22She fondly remembers visiting every year as a child.
08:26The exhibition is, quite literally, part of the family business.
08:30And now, so is she.
08:32Since I was a kid, they've been bringing us every year.
08:36I was young and I would come walk around, see the jewelry, since I was younger.
08:43And my cousins, my siblings as well.
08:47So every year we learn more, we know more, we understand it more.
08:51And finally this year I joined the family business.
08:55Along with four of her cousins, Maha is part of the third generation of Al-Ferdans bringing an injection of youth to the company.
09:02And what better place to leave their mark on the legacy brand than at an international exhibition.
09:07And it started 20 years ago when my grandfather, Hussein Al-Ferdan, decided that he wanted to have a showcase to show the diamonds, the jewelry.
09:16And so every year we're here, we have one of the biggest pavilions actually in the Doha Jewelry Watches exhibition.
09:25And we show all the brands that are under Al-Ferdan Jewelry.
09:31There are more than 500 brands from 30 countries represented at this exhibition.
09:36This is the 13th straight year Ayd Adwan has been coming to the DJWE on behalf of 140 year old Swiss luxury watch brand, Breitling.
09:46The Middle East region is a very important region for Breitling globally.
09:51And Qatar is one of the most important markets for us here.
09:54And this is one of the reasons why we are coming here, of course, to meet with our local retail partner.
10:00And in the same time to meet all our clients, our friend of the brand, our partners here in the country.
10:09Aydwan remembers the exhibition's early days.
10:12He's seen significant growth in the size and scope of what he calls a global gathering.
10:17It was a smaller and less brand.
10:20And as we said before, Qatar become more and more destination for luxury brands.
10:24And we see the growth of the exhibition.
10:27We see a lot of new brands, which myself even I don't know.
10:30So it's good chances for us, as I said, to show our product, but also to learn about the watch and jewelry industry in general.
10:38Another Swiss luxury watch manufacturer on full display here is IWC Schaffhausen.
10:45Originally founded as the International Watch Company, the brand has been around since 1868.
10:51More than 150 years and since then we are very well known for being the engineers of time and also for our craftsmanship and for our innovation.
11:03For many international brands, this exhibition not only allows them to showcase their luxury craftsmanship to their Gulf clientele, but also to foster growing cultural exchange.
11:13Our presence in the region is extremely important for us and Qatar is one of the most key countries in the region.
11:20And of course we want to spread the world, but we want to show also the region how much it is important for us at an international level.
11:31From glitzy jewels to elegant timepieces, we hope you enjoyed discovering how the luxury retail sector continues to grow in Qatar
11:43from here at the 21st Doha Jewelry and Watches exhibition.
11:47But that's all the time we have for now.
11:49For more, check out Euronews.com and connect with us through our hashtag.
11:52Thanks for watching and we'll see you next time on Qatar 365.
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