Airbnb has unveiled a major redesign of its app, introducing new features like “Airbnb Services” and “Airbnb Originals” to expand beyond accommodations.
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00:00Airbnb has unveiled a major redesign of its app, introducing new features like services and originals to expand beyond accommodations and offer lifestyle services like spa treatments, personal chefs, and celebrity-led experiences.
00:15These additions aim to position the company as a comprehensive travel platform, with services available in hundreds of cities and accessible even to users not booking stays.
00:25The app's overhaul also includes enhanced personalization, streamlined booking, and integrated itineraries, all reflecting Airbnb's strategy to compete more directly with hotels and bundled travel services.