Emma Chamberlain | Behind The Scenes | Marie Claire - video Dailymotion

Go behind the scenes with Emma Chamberlain.

Transcript

00:00Okay, it is 10.45 in the morning.

00:03I am two coffees in, and I just finished my mood board

00:08and concept for the September issue of Marie Claire,

00:12and I am so excited.

00:18Recently, I've been very inspired by simplicity

00:22and classic silhouettes.

00:24With the internet, trend cycles move so fast

00:29that it feels impossible to keep up,

00:31and to be honest, it's kind of uninspiring at times.

00:34When a trend pops up that's exciting,

00:37you go out and maybe pick up a piece or two

00:39that matches that trend, and then before you know it,

00:42the trend is out of style.

00:44I just don't feel inspired by that,

00:47and my solution has been to kind of reject that whole philosophy

00:54and to kind of revert back to basics,

00:57revert back to things that are timeless,

01:00paired with going off-trend completely at times

01:03and just doing something that's completely my own.

01:06But in this shoot in particular,

01:08I really wanted to showcase the beauty in simplicity.

01:12Clothing can be incredibly captivating,

01:17even when it's simple,

01:19and that's something that is exciting to me right now,

01:22as well as utilizing layering and tailoring

01:27to make an individual and a piece truly shine.

01:32I think when it comes to creating a wardrobe on a personal level

01:38that's not disposable,

01:41following this sort of philosophy can help get you there.

01:45It's something that I personally am excited by,

01:48and I want to share that excitement with everyone.

01:51That was sort of the idea behind the shoot,

01:55stripping things down a little bit

01:57and showing how that can still be intriguing and exciting

02:00and possibly feeding this craving for simplicity

02:04that maybe some of us are feeling as a result

02:06of the intense, fast trend cycles.

02:11Yeah, I'm excited. I'm just really excited.

02:14That's all I got to say.

02:15Talk to you later.

02:16Talk to you later.