Mumbai: During an exclusive chat with singer Shankar Mahadevan where he talked about Goongoonalo, and he mentioned that “Goongoonalo is a revolutionary music platform created by and for artists. It offers curated content, artist ownership, and a 360-degree approach, including behind-the-scenes content and interviews. Artists become part-owners of the company, retaining control and benefiting from royalties. With potential for massive valuation, Goongoonalo aims to change the music industry landscape, providing artists with a unique platform to showcase their work and connect with audiences.”
00:00Today is a very special day because one dream that all of us artists in the country, not only Mumbai, not only Bollywood, it's cross-culture, north to south.
00:14We had a dream of launching a platform, a company which the artists will own. That is the difference.
00:25So, the content will be created by the artists and also various other artists which have been curated by these artists.
00:33So, it's going to be the biggest music platform but it is by the artists and for the artists.
00:40So, it's going to be a complete game-changer as far as musical content goes, depth, aesthetics, knowledge, you know, focus on the art of music and also artists becoming businessmen by owning a company.
00:59For years, artists have struggled for value.
01:01Yeah, but that, thanks to you, thanks to people like Javed Saab, they went and they changed the laws and now artists are getting royalty.
01:10But still, the songs are not owned by them, you know.
01:12We do a song, it's given to a company and that's it, the end of it.
01:17Here, you are part owner of the company.
01:20You are making songs for your company. That is the difference.
01:23And your company, you can imagine, with so many artists and maybe, you know, in the few years to come, 100, 200, 500 artists who will be part of Gun Gunalo.
01:33You can imagine what the valuation of the company will be, what the magnitude of the company will be.
01:38This, you know, these set of artists will be owning probably the biggest music platform.
01:43Secondly, when an artist makes a song, it doesn't make a non-film music, but where do they put it?
01:52They put it in YouTube, they put it in, you know, various other streaming platforms, but they don't own that platform.
01:58This platform they own, where they are putting it out.
02:01And thirdly, last but not the least, this is not only going to be about the song, it's going to be about the 360 degree approach,
02:07as far as the artist goes, the behind the scenes, his interviews, his, you know, blogs, his, there'll be multiple musical, you know, content that's going to come as far as an artist is concerned.
02:20So, all in all, Gun Gunalo is a platform which is going to have a lot of musical depth, where you are going to experience that, something that you have never experienced before.
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