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Marriott’s CEO spoke out about DEI. The next day, he had 40,000 emails from his associates
Fortune
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4/21/2025
Marriott CEO Anthony Capuano spoke out about President Trump’s sweeping changes to DEI at the Americas Lodging Investment Summit, stating “We welcome all to our hotels and we create opportunities for all.”
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00:00
So I said it and then I went back to my room and said, gosh, I hope I said the right thing.
00:04
I got, in the next 24 hours, I got 40,000 emails from Marriott Associates around the world just
00:10
saying thank you. It was interesting. The day the executive order came out, I sat with our
00:15
senior leadership team and I said, given the industry leading position we have,
00:23
we ought to make sure we're all aligned on not only philosophically how we think about this,
00:28
which was the easy part, but what words we use, what language we use, we should talk with the board
00:33
a little bit about it. So I said to the team, take this week and let's get together in a week.
00:38
I'm off to Los Angeles. And I flew to Los Angeles that day and there's a very big hotel industry
00:44
investment conference called the Alice Conference. And so the next morning, I did a media breakfast,
00:51
I did six one-on-one media interviews, and then with Chris and some of my other peers,
00:56
we did the CEO panel. This was the first question in all eight of those interactions.
01:03
And obviously, I didn't have the benefit of the team having done the work. And I sort of joked and I
01:08
said, well, I mentally phoned a friend. And I thought about what I'd heard from Bill Marriott all
01:13
these decades. And what I said in response to those questions, we've been around for almost a
01:19
century. Political winds blow all different directions, particularly when you operate in
01:25
almost 150 countries. I said, but there are some fundamental truths about this company that have
01:31
guided us for those 98 years. We welcome all to our hotels and we create opportunity for all.
01:38
And fundamentally, those will never change. Right? The words might change, but that's who we are as a
01:44
company.
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