Luncurkan BINA Diskon Lebaran 2025, Airlangga Targetkan Transaksi Tembus Rp 36,3 Triliun

Menteri Koordinator Bidang Perekonomian Airlangga Hartarto meluncurkan program Belanja di Indonesia Aja atau BINA Diskon Lebaran 2025 di Jakarta

Transcript

00:00The Minister of Finance, Erlang Gahartarto,

00:04announced the target transaction of the shopping program in Indonesia,

00:08or BINA, Discon Lebaran 2025,

00:11which runs from March 14 to March 30,

00:14can reach 36.3 trillion rupiah.

00:18Menko Perekonomian hopes through the BINA Discon Lebaran 2025 program,

00:23which runs in 402 shopping centers

00:26and is followed by 80,000 retail stores throughout Indonesia,

00:29can revive the spirit of Indonesian people's purchasing power,

00:33so that Indonesia has resilience

00:36because it has the ability to market domestically in the country.

00:40In connection with that, the government has prepared two other discon programs

00:45which were launched at the end of the second quarter of 2025 with the theme of Back to School

00:50and at the beginning of the third quarter of 2025 with the theme of the RE17 Augustus Independence Hood.

00:56It was announced after the opening of the BINA Discon Lebaran 2025 program

01:01in one of the shopping centers in Jakarta on Friday, March 14.

01:05So the target is 36.3 trillion,

01:08then among these, it is expected that there will be two more programs

01:13because we know that Christmas and Eid are getting closer and closer,

01:17so it is expected that in the second quarter, there will be a Back to School program,

01:24then in the third quarter, there will be an Independence Day program in Indonesia.

01:29So if we keep those two programs in the middle, we can beat it.

01:34Previously, the BINA Discon program in 2024 recorded a transaction worth Rp 25.4 trillion.

01:41The value increased by 15% compared to the transaction in 2023 worth Rp 22 trillion.

01:50From Jakarta, Setian Kharfiana, Ibn Zaki, Kantor Berita Antara, reported.