00:00Three years ago today, my son, along with his friend, was murdered in Doncaster town centre,
00:09just on a night out with his friends. Long time, long place really. Whoever said time's a healer,
00:17it's not. I remember everything, every little detail, from the knock on the door,
00:23to going and ID'ing his body. I live here every day, without fail.
00:39I want to be involved with this campaign, because I don't want it to happen to anybody else's
00:48family. What I go through every day, I wouldn't wish it on my worst enemy, really wouldn't.
00:59Ryan was a lovely lad, he was cheeky, chappy,
01:05he'd do anything for anybody, he was my carer.
01:09I'm Thomas Ryan, I'm a detective from South Yorkshire Police, and I wrote the story that
01:25the animation was based on, and what the comic books were based on. You heard Lisa's story
01:32earlier, and she's the mother of a young guy who died, who was murdered. For me,
01:41to see it once is hard, to see it constantly repeated, it's almost changed the name of the
01:48young man who did the stabbing, who killed the young man. It's just a conveyor belt of people
01:53getting stabbed, young men stabbing other young men. After a few of those, I just thought,
02:01compelled to write a story, to try and just try and stop it. I'm hoping this is a little bit
02:08different, because certainly I haven't seen a campaign before where we're talking to the
02:16murderer. We're talking to the murderer, I'm not telling these young men not to carry knives,
02:23I don't think they'd listen to me if I did. What I want them to be, I want them to be informed,
02:29I just want them to know that if they carry a knife and use it on someone, it will ruin their
02:35life. I want them to just have that awareness that carrying a knife and using it will ruin
02:43their own life, not just that of the person they're attacking. I want kids to feel safe,
02:47I want young people to feel safe on South Yorkshire streets, and we know that isn't the
02:51case right now. Young people seem to think that they need to carry a knife to feel safe, or a
02:56number of young people do, but that is a tiny minority of people in South Yorkshire. The vast
03:01majority of young people in South Yorkshire do not feel that way, do not feel like they need to carry
03:06a knife, and therefore we need to get that message across so that people don't feel as though other
03:11young people are carrying knives, and that simply isn't the case. So that's what we want to do,
03:15is we want to get that message across to young people that you are safe on South Yorkshire
03:18streets, that absolutely you can rely on the police, on your peers, on your colleagues,
03:22on your friends, and absolutely we're going to make sure that message gets across.
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