00:00Bad weather in Brazil and Vietnam has seen supply from two of the world's largest coffee-producing
00:08countries dry up.
00:11Global prices haven't been this high since the 1970s, during another Brazilian weather
00:17disaster.
00:19The current coffee squeeze has some local roasters turning to the domestic bean market.
00:24We get questioned often, probably on a weekly basis, do we offer Australian coffee?
00:29Sherelle Harkins says more Australians are looking to shop local when sourcing their
00:34daily caffeine hit.
00:36That mentality is something that people are definitely looking towards.
00:41If we can help support our own industry and our own markets, let's do that.
00:44So this one's also an organic product.
00:47But growing demand isn't enough.
00:49Australian coffee is also in short supply.
00:53Less than half of one percent of the coffee Australians drink is grown here in Australia.
00:58But new growers are entering the market, while existing Australian producers are expanding.
01:04On this farm we've got about 45,000 established trees and we're currently planting out 2,000
01:16of the two new varieties.
01:18These new coffee trees will take several years to be productive.
01:22The domestic industry also needs to overcome higher wages and land prices in order to be
01:29competitive.
01:30We're aiming to try and get enough coffee up and running in the next few years so that
01:35when the Olympics are in Brisbane that we can supply coffee for the venue up there.
01:41So even with new trees going into the ground now, it could still be some time before the
01:46Australian market picks up.
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