Japanese sake brewer hopes UNESCO listing will drive demand and sales

The Manila Times

Japanese sake brewer hopes UNESCO listing will drive demand and sales    At a Tokyo brewery dating back to the days of the samurai, Koichi Maesako drops a three-meter-long wooden paddle into a giant, jade-colored tank and gently stirs the white mixture — which will turn into sake in a week's time.   The sweet-and-sour-smelling brew — of rice, yeast starter, the culinary mold known as koji and water — has been fermenting for 20 days in what is part of an ancient technique that UNESCO is set to list as Intangible Cultural Heritage this week.   For Maesako, the 40-year-old chief brewer of Ishikawa Shuzou, or Ishikawa Brewery, the UN agency's endorsement would be welcome news after a difficult couple of years.   Unseasonably warm weather has hit the rice harvest, not only affecting the quality of the grain but also raising procurement costs, he said.   REUTERS VIDEO   Subscribe to The Manila Times Channel - https://tmt.ph/YTSubscribe  Visit our website at https://www.manilatimes.net    Follow us:  Facebook - https://tmt.ph/facebook  Instagram - https://tmt.ph/instagram  Twitter - https://tmt.ph/twitter  DailyMotion - https://tmt.ph/dailymotion    Subscribe to our Digital Edition - https://tmt.ph/digital  Sign up to our newsletters: https://tmt.ph/newsletters    Check out our Podcasts:  Spotify - https://tmt.ph/spotify  Apple Podcasts - https://tmt.ph/applepodcasts  Amazon Music - https://tmt.ph/amazonmusic  Deezer: https://tmt.ph/deezer  Tune In: https://tmt.ph/tunein    #themanilatimes  #worldnews  #japan  #sake

Transcript

00:00This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

00:10This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

00:20This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

00:30This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

00:40This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

00:48This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

01:18This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

01:28This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

01:48This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

01:58This is a video of the process of making Sake-Akko, which is a traditional sake made from sake leaves.

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