Celebs turn out for the cheesiest party in town

SWNS

Celebrities including Pussycat Doll Kimberly Wyatt and Love Island's Molly Smith were snapped at the launch of a 'secret society' of cheese lovers.     The stars even got 'tattooed' to highlight their love of cheese products at the event last night (Tuesday) at Kachette, in London’s Shoreditch.     The Cheez-Masons has been created by US snack brand Cheez-It in a bid to offer cheese fans a chance to immerse themselves in the savoury food.     The temporary skin art designs included the official logo to declare their love for the good stuff.

Transcript

00:00Hi guys, it's Rylan and I'm here in cheese heaven

00:03because I'm in the middle of London with Cheez-Its

00:05become the first official member of the Cheese Masons.

00:09It's a bit of a not so secret society of cheese obsessives

00:12to be honest with you.

00:13Have a little look about.

00:15♪♪♪

00:22I'm way too gumpy on this phone.

00:24Why don't you go and see what else is happening?

00:25♪♪♪

00:30Wait, you can actually just push a button for a Cheez-It?

00:33How do I get one of them in my house?

00:34The Cheese Mason society is on and popping.

00:37Everybody's having a great time.

00:39The atmosphere is electric.

00:40And most importantly, the Cheez-Its are brilliant.

00:43I'm so excited that there is now a club for people

00:45who are just as obsessed as cheese as me.

00:48The most cool thing that I have seen

00:50is a chandelier made of Cheez-Its.

00:53Before I go, there is one thing I have to do,

00:56is get cheese inked.

00:57♪♪♪

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