00:00The terms Malacca and Fan Bingbing are trending on the WeChat app following the appointment
00:08of Chinese actress Fan Bingbing as the Visit Malacca 2024 ambassador.
00:21Fan's PR manager, Jersey Chong, on Tuesday shared statistics from the app.
00:26The figures showed that the term Malacca garnered more than 326 million searches over
00:32two days.
00:33On June 14, the term Malacca had over 165 million searches while Fan's name garnered
00:39over 334 million searches.
00:42Searches for Fan's name surged by 37.7% to 461.1 million while the search for the
00:48term Malacca dropped by 1.88% to 161.9 million on June 15.
00:55Chong said for comparison, searches for the Shanghai International Film Festival had
01:00about 2.2 million while the Weibo Movie Awards 2024 garnered about 3.4 million searches.
01:08She said Fan and her team barely slept possibly with only about eight hours sleep during Fan's
01:14back-to-back programs to promote Malacca, from June 13 to June 16.
01:19She thanked Fan for bringing so much publicity to Malacca, saying that despite her exhausting
01:24schedule, the 42-year-old actress had displayed sheer professionalism.
01:31The frenzy could boost tourism in Malaysia and possibly the durian industry, following
01:36Fan's expression of love for the iconic fruit.
01:40Fan has officially begun her role as the Visit Malacca 2024 ambassador since June 14.
01:54For more UN videos visit www.un.org
Comments