WWE to Expand Programming Deals & Opportunities on X
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00:00 Sports press Rick Harrow inside the 1.3 trillion dollar business of sports with your sports news
00:08 minute reflecting after a week announcing the news about the WWE and expanding its programming
00:14 opportunities. Well when Elon Musk paid 44 billion for X he wasn't sure how to expand it and grow it.
00:20 Now he has signed a deal where short-form programming will occur on an exclusive basis
00:26 on X with WWE with stars and others generating some really interesting short programming on
00:35 that network. Second the WWE move from Fox to NBC Friday night Smackdown and then Netflix with a
00:47 five billion dollar deal signed with WWE to be able to generate a Monday night exclusive time.
00:54 So just like other networks they're expanding and diversifying and we'll see even more dollars for
01:01 the WWE in the near future.
01:02 you